Search Result : Yatra News
 

Criteo appoints Siddharth Dabhade as GM, India

By exchange4media News Service | Jun 22, 2017

His key focus shall be on building product and partnership strategies and shaping the future of personalised marketing strategies

Hathway adds 2 unique service categories under Hathway Special

By exchange4media News Service | Jun 16, 2017

Launches Play My Play which brings theatre to television and Hare Krsna, focused on eternal well-being; available at Rs 40 and Rs 25 per month, respectively

New Criteo tool promises average 20-30% higher publisher revenue

By Abhinna Shreshtha | Jun 08, 2017

Ad tech player Criteo has launched Direct Bidder, a new programmatic buying tool, which it says will cut away the daisy chain and connect publishers directly to advertisers

IDMA 2017 sees 750 entries from 60 agencies, 230 brands

By exchange4media News Service | May 26, 2017

The pre-screening process for the latest edition of exchange4media’s premier digital marketing awards came to an end this week with the jury going through 750 entries from 60 agencies and 230 brands

Rajan Anandan takes over as new IAMAI Chairman

By exchange4media News Service | May 26, 2017

Anandan takes over from Kunal Shah, Co-founder & Chief Executive Officer, FreeCharge

It's Ranbir Vs Ranveer on travel portals. Yatra ropes in Ranbir Kapoor to counter MMT

By Venkata Susmita Biswas | May 16, 2017

Competitor Makemytrip has been featuring Ranveer Singh, Alia Bhatt and Diana Penty in its marketing campaign

Zenith strengthens organisational structure with three senior-level hires

By exchange4media News Service | May 04, 2017

Atul Sharma, Swati Jha and Love Guglani have joined Zenith to upscale operations

Star India, Taproot Dentsu, Scarecrow Communications, The Social Street, Adfactors lead Abbys Day2 @ Goafest 2017

By exchange4media News Service | Apr 08, 2017

Day 2 @ Goafest 2017 saw Abbys awarded for Print Craft, Radio & Radio Craft, PR, Branded Content & Entertainment, Brand Activation & Promotion, Broadcast and Direct Marketing

Jagran Prakashan leads Publisher ABBYs with 2 Golds, 5 Silvers and 2 Bronze

By exchange4media News Service | Apr 07, 2017

Dainik Bhaskar Group wins 2 gold metals; RK Swamy BBDO bags a gold

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