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Mixed Media: The media’s double standards… where copyright is the right to copy

By Pradyuman Maheshwari | Dec 15, 2009

It’s vital for a sector that asks for fairplay on controversial copyright amendments also learns to stop using pirated wares, writes Pradyuman Maheshwari.

EMVIES 2008: MindShare adjudged Agency of the Year; Maxus, Madison & Lodestar follow

By Nitin Sharma | Jul 29, 2008

EMVIES 2008 drew to a close after an evening of pomp and fervour in Mumbai on July 28. With four Golds and eight Silvers under its belt, MindShare was adjudged the undisputed winner and declared ‘Agency of the Year’. The second highest scorer was Maxus, followed by Madison Media and Lodestar Universal. Madison Communications was awarded the Grand EMVIE and the Special Award for Best Radio Innovation (introduced by RAM for the first time). Lodestar Universal bagged the People’s Choice Awards for Best Case Study Presentations.

EMVIES 2008 shortlist announced; 53 case studies to compete

By Nitin Sharma | Jul 10, 2008

Shortlists for the EMVIES 2008 have been announced. A total of 53 case studies have been shortlisted out of the 452 entries received, two short of the 55 case studies that were short-listed in 2007. MindShare leads the list with 21 entries making it to the shortlist. The final round of judging would be held on July 21 and 22 in Mumbai. The EMVIES 2008 would be presented on Monday, July 28, in Mumbai.

GoaFest 2008: MindShare gets a lion’s share of metals at Media Awards 2008; Lodestar Universal shines too

By Rishi Vora and Pallavi Goorha | Apr 07, 2008

The dismay over the leaking of the ‘supposed’ Abbys winners list failed to dampen the enthusiasm of the Media Awards that took place at GoaFest 2008 on April 4. There was loud cheering throughout the Awards ceremony, and with two Golds, three Silvers and one Bronze, MindShare cheered the loudest. A close second was Lodestar Universal with five metals.

HCL launches cheapest laptop @ Rs 13,990

By Source: Business Standard | Jan 16, 2008

HCL Infosystems today launched MiLeap – a fully functional, portable range of laptops that sport a starting price tag of Rs 13,990.

Microsoft launches next generation of Windows Live services for India

By exchange4media News Service | Nov 17, 2007

Microsoft India has launched the next generation Windows Live tools and services, ‘Get.live.com’, for users in India. The tools and services are available in one simple download experience that enable consumers to choose any or all of the Windows Live applications and keep their software and services up to date.

Jagran Solutions gung-ho about Ubiq technology, to lend greater focus on cross promotions

By Sumita Patra | Apr 02, 2007

Event management and below-the-line marketing company Jagran Solutions has a new interactive technology called ‘Ubiq’, which lays stress on experiential marketing wherein a consumer can interact with a product onscreen with hand movements in thin air and through touchless interaction.

Gamers are game for a big haul

By Pallavi Goorha | Mar 27, 2007

As the gaming and mobile entertainment industry gather faster pace in the country, Ficci-Frames 2007 chose to dedicate one session each on gaming and mobile entertainment that included mobile gaming and video.

MSN India announces its Cricket World Cup plans

By exchange4media Mumbai Bureau | Mar 14, 2007

MSN India, too, has joined in the cricket celebrations with the launch of a dedicated WAP portal and website. The portal has also launched various desktop applications for the benefit of the users.

Microsoft set to launch Windows Vistas in India by January end

By Pallavi Goorha | Jan 18, 2007

Microsoft is all set to launch its new operating system, Windows Vista, in India by the end of January. The operating system is already available for enterprise customers. Key elements of the Explorers in Windows Vista have been designed to help one get to the information one needs.