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Network18 announces the launch of Amplify18

By exchange4media News Service | Jun 27, 2017

Gears up to drill deeper into entertainment, lifestyle and brands

New Bajaj Electricals ad film talks about its journey to the hinterland and lighting up lives

By exchange4media News Service | Jun 27, 2017

The campaign, in a first, focuses on the company’s business-to-business segment capabilities

Our brand name is the byword for the English News genre: MK Anand, MD and CEO, Times Network

By exchange4media News Service | Jun 27, 2017

Times Now shows increase in its impressions in Week 24 with 0.93 million impressions from 0.74 million impressions earlier, steadily moving closer to the top position

Vodafone Red partners with Netflix

By exchange4media News Service | Jun 27, 2017

Vodafone Red customers can now watch a wide variety of award-winning original TV shows movies, documentaries and more

Brands tug at heartstrings with Eid-ul-Fitr campaigns

By exchange4media News Service | Jun 24, 2017

From situational humour to togetherness and positivity, brands roll outheart-warming campaigns celebratingEid-ul-Fitr

Guest Column: News from the IAA Studio-India Chapter Live in Cannes 2017

By Pradeep Dwivedi | Jun 24, 2017

Pradeep Dwivedi, CEO – Sakal Media Group, and a dedicated member of the International Advertising Association (IAA) India Chapter, gives an overview of happenings at the IAA cabana

Tuhin Menon promoted as President, Culture Machine

By exchange4media News Service | Jun 24, 2017

Menon to set up a studio model to create world-class long form slates of original programming, working with top notch creative talent

Ministry of Health and Family Welfare tops BARC's Top 10 Brands for Week 24

By exchange4media News Service | Jun 23, 2017

In the Top 10 Advertisers list, Hindustan Lever and Reckitt Benckiser (India) continued to retain the top two spots with 122290 and 83098 insertions, respectively

Our TVC Nazar Nahi Nazariya Badlo reinforces our brand strategy: Kaushik Tiwari, Bharat Matrimony

By Misbaah Mansuri | Jun 23, 2017

In an interview, the Head – Marketing, Bharat Matrimony talks about the unique positioning of the brand against competition and the reinforcement of its brand strategy

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