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Moral compass: How corporates tweak ethics to chase profits

By Ruhail Amin | Jul 01, 2016

Though most corporates have been following a strict code of conduct set out by the regulatory bodies for the smooth functioning of the corporate system. However, there have often been instances when the corporate code of conduct gets breached and core values compromised in an attempt to chase profits at all costs

Sachin Tendulkar’s new innings-- from endorser to entrepreneur

By Ronald Menezes | Mar 15, 2016

The legendary cricketer has reportedly joined hands with fashion retailer Arvind Fashion Brands to launch a premium men's apparel brand “True Blue”. A look at the past and present of Tendulkar’s endorsements

Following HC advice, Nikon to take down notice against Flipkart and Snapdeal

By Ankur Singh | Aug 27, 2015

Nikon will now issue a fresh notice, without specifically naming these two players

Flipkart follows the Snapdeal route, sues Nikon for advisory against online marketplaces

By Ankur Singh | Aug 20, 2015

Flipkart has sued Nikon India in Karnataka HC for placing an alert on its website, cautioning customers from buying from its online marketplace. Nikon's notice to customers said 'Flipkart and Snapdeal are not our authorised partners...'

DAN promotes Narayan Devanathan to CEO, Dentsu Creative Impact

By exchange4media News Service | Jun 11, 2015

In his new role, Devanathan will lead the growth of its full service creative agency, Dentsu Creative Impact, across qualitative and quantitative parameters

Publishers optimistic about OneIndia's future

By Abid Hasan | Oct 20, 2014

It has been only six months since leading media houses launched the advertising initiative, and One India is already showing healthy signs of growth, say stakeholders

Hari Krishnan appointed as Managing Director, ZenithOptimedia India

By exchange4media News Service | Sep 05, 2014

Based out of Gurgaon, Krishnan takes charge of ZO's pan-India operations from today. He joins in from Cheil Worldwide SW Asia, where he was COO. He has spent over 22 years in advertising agencies such as Bates, Ogilvy, Grey, and JWT

Hari Krishnan appointed as Managing Director, ZenithOptimedia India

By exchange4media News Service | Sep 04, 2014

Based out of Gurgaon, Krishnan takes charge of ZO's pan-India operations from today. He joins in from Cheil Worldwide SW Asia, where he was COO. He has spent over 22 years in advertising agencies such as Bates, Ogilvy, Grey, and JWT

ZO’s VN Satish Nair joins Patrika Group as AVP

By Abid Hasan | Jul 12, 2014

Nair has joined Patrika Group as AVP at their Delhi office. Prior to this, he was with ZenithOptimedia for five years. He has 20 years of experience in fields such as print, cinema & radio

Maxus brings Navin Khemka on board as Managing Partner, North & East

By Priyanka Mehra | Jun 09, 2014

Khemka will also be responsible for new business development across the country. He will report to Kartik Sharma, MD, Maxus South Asia. His last appointment was with ZenithOptimedia

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