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Excitement ahead of first 'Made-in-India' SUV Jeep Compass launch reaches a crescendo

By exchange4media News Service | Apr 18, 2017

Jeep India from Fiat Chrysler Automobiles is now ready with Jeep Compass; aggressive introductions underway on social media

P&G's Ariel Share The Load, by BBDO and Mediacom Mumbai, is world's top ranked ad: WARC 100

By exchange4media News Service | Apr 04, 2017

Procter & Gamble retains its lead as no.1 advertiser; BBDO Mumbai makes a massive jump from rank 47 in 2016 to rank 3 this year in top creative agencies in the world; MullenLowe Lintas Group, Mumbai makes an entry at rank 5

Starcom India appoints Navin Lalchandani as Vice-President, Buying

By exchange4media News Service | Mar 27, 2017

Lalchandani will steer media buying operations for all offline media, namely television, print, radio, and cinema across Starcom offices in Mumbai, Delhi, and Bengaluru

India ranked third in Top 20 Most Awarded Countries in Media in the World 2016: The Gunn Report

By exchange4media News Service | Feb 18, 2017

Mindshare India ranked second in Top 10 Most Awarded Media Agencies 2016 with 123 points; Mediacom India and PHD India ranked seventh and eighth respectively in the same list

Mars' M&Ms, retailer John Lewis, Brooke Bond Red Label win Golds at Warc Media Awards

By exchange4media News Service | Feb 06, 2017

The international 10-member jury chaired by Ron Amram, VP Media of Heineken USA, have awarded four Golds, two Silvers and one Bronze in the Best Use of Partnerships & Sponsorships category, honouring how collaborations with third parties, including native advertising and sponsorships, have helped brands meet business goals.

Starcom bags Mahindra Holidays Account

By exchange4media News Service | Jan 30, 2017

The business will be powered by Performics.Convonix, digital marketing company, integrated under the Starcom brand in India, which will handle all performance media duties on digital, inclusive of paid media, SEO, analytics for Mahindra Holidays & Resorts India.

Publicis Media India adds Rs 1000 crore plus business in the last nine months

By exchange4media News Service | Jan 25, 2017

Will now handle a number of new accounts which include Parle Products, Mars, Fiat Chrysler, Citibank, OnePlus, Singapore Tourism Board and Fox Media

Starcom wins global Merck Consumer Healthcare business

By exchange4media News Service | Jan 25, 2017

Starcom will take full media responsibilities on behalf of Merck’s Consumer Healthcare brands across global markets

Starcom India bags media mandate for Nickelodeon

By Priyanka Mehra | Jan 23, 2017

The account win was the result of a multi-agency pitch which was initiated around four months ago

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