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Star Sports launches FTA (free-to-air) channel, Star Sports First

By exchange4media News Service | Jul 10, 2017

Star Sports launches India’s first private free-to-air sports channel, Star Sports First. Shortly after its regional foray with the launch of Star Sports 1 Tamil.

Star Sports launches ‘See Champions, Be Champions’ campaign for UTT League

By exchange4media News Service | Jul 08, 2017

The Ultimate Table Tennis League will run its inaugural season from July 13–30

India-Pak Champions Trophy final has highest reach for any one-day event

By exchange4media News Service | Jul 07, 2017

The 18-day-Champions Trophy surpassed 46-day-IPL with a reach of 418 million individuals, according to BARC India

CEAT comes on board as title sponsor for Ultimate Table Tennis

By exchange4media News Service | Jul 06, 2017

The corporate giant further stated that apart from the title sponsorship, they would continue to help the players in different ways, just like they do with other Indian sports

VIVO Pro Kabaddi Season 5 fixtures announced

By exchange4media News Service | Jun 29, 2017

Play-offs scheduled in Mumbai and Chennai; the latter will also host the finals

Bollywood banks on ICC Champions Trophy 2017 for trailer debuts

By Madhuwanti Saha | Jun 20, 2017

SRK chose India-Pak final to launch first mini-trailer of his upcoming movie, Akshay Kumar launched his trailer during India-South Africa match

Flashed Yesterday: Mindshare, Red Fuse Communications, Colgate Palmolive, Star India win big at IDMA'17

By exchange4media News Service | Jun 18, 2017

Indian Digital Media Awards (IDMA)honour the best work done across digital and mobile media

iProspect India sponsors ‘iProspect Challengers’ in Ultimate Table Tennis League

By exchange4media News Service | Jun 14, 2017

The league will be aired live on Star Sports Select HD and streamed live on Hotstar

Star Sports 1 Tamil TVC is all about Tamil Pride

By Venkata Susmita Biswas | Jun 14, 2017

The regional channel, which is the first of its kind in India, kicked off recently with a 360-degree marketing campaign, #MachiAreYouReady

Kinetic WW appointed OOH agency for Star Plus, Star Sports

By exchange4media News Service | Jun 13, 2017

Kinetic Worldwide has won the OOH advertising mandate for Star Plus, the entire Star Sports bouquet as well as corporate business of Star Group

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