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BARC Week 29: Star Plus continues to dominate Hindi GEC

By exchange4media News Service | Jul 28, 2017

Star Plus maintained its hold over the Hindi GEC category and the urban market with 632 million impressions and 435 million impressions, respectively

BARC Week 28: Star Plus overtakes Zee TV to reclaim top spot in Hindi GEC

By exchange4media News Service | Jul 21, 2017

Star Plus made a comeback to lead Hindi GEC collectively for BARC Week 28 (July 8–14). The same channel and Zee Anmol led urban and rural market, respectively

Zee TV takes over Star Plus to lead Hindi GEC @BARC Week 27

By exchange4media News Service | Jul 14, 2017

Zee TV dethroned Star Plus to top Hindi GEC collectively for BARC’s Week 27 (July 1–7). Meanwhile, Star Plus and Rishtey led urban and rural market, respectively

The shows must go on...

By Madhuwanti Saha | Jul 12, 2017

With DD National’s popular show ‘Tenali Rama’ being recently launched on Sony SAB with a fresh and modern look, we look at the recent trend of channels reviving popular classic shows

e4mSpotlight: What makes Indian Premier League 'premier'?

By Madhuwanti Saha | Jul 10, 2017

A week ahead of bidding for IPL’s television and digital rights, we explore why IPL is such a sought-after brand

Star Plus continues to dominate Hindi GEC @BARC Week 26

By exchange4media News Service | Jul 07, 2017

According to BARC data, Star Plus and Zee Anmol continued to lead Hindi GEC in urban market and rural market, respectively, in Week 26

Star Plus dominates Hindi GEC @BARC Week 25

By exchange4media News Service | Jun 30, 2017

According to BARC data, Star Plus and Zee Anmol dethroned Sony Pal to lead Hindi GEC collectively and in rural market, respectively, in Week 25

Sony Pal rules Hindi GEC @BARC Week 24

By exchange4media News Service | Jun 23, 2017

According to BARC data, in Week 24 (June 10–16), Sony Pal displaced Star Plus to lead Hindi GEC collectively. Meanwhile, Sony SAB’s rebranded look helped it grab the second spot in the urban market

SPN music cluster to go beyond curation, nurture new talent

By exchange4media News Service | Jun 21, 2017

On World Music Day, Sony MIX and Sony ROX HD launch Indian Music Lab | Artist of the month

Star Plus continues to lead Hindi GEC @BARC Week 23

By exchange4media News Service | Jun 15, 2017

According to BARC data, in Week 23 (June 3–9), Star Plus led Hindi GEC collectively and in the urban market while Sony Pal dominated the rural market

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