Search Result : Snapdeal News
 

Madison Media appoints Saurabh Tyagi as GM to head Titan Media AOR

By exchange4media News Service | Jul 20, 2017

He joins the agency from Times Network where he was the Head of Revenue Strategy and Planning

Patanjali is among India's Most Influential Brands: Ipsos study

By exchange4media News Service | Jul 14, 2017

Home-grown brands Patanjali and Jio enter the top 10 ranked at fourth and ninth place, respectively, without being featured in the previous edition of the study

e4mrecap: Digital ad fraud, PayTM promise, Skynet: Everything that mattered this week

By exchange4media News Service | Jun 03, 2017

Here’s the recap on week stories related to digital ad fraud, PayTM, Vijay Shekhar, RBI, Surewaves, programmatic, Skynet and many more.

Snapdeal story a classic example of short term approach: Experts

By Ruhail Amin | Jun 02, 2017

The once glorified example in the ecommerce business, Snapdeal has become a classic boom to bust story. Here are some insights into the factors that led to the collapse of one of India’s biggest homegrown brands

Brand Factory joins Flipkart-Amazon sale war

By exchange4media News Service | May 11, 2017

With their sales almost running into each other, the brands have launched large scale campaigns to highlight their offers

E-com platforms challenge market hegemony with focused digital advertising push

By Abhinn Shreshtha | May 10, 2017

With a huge audience with a clear intent on carrying out transactions, online marketplaces have emerged as a strategic advertising platforms for brands

Mobile Handsets and Telecom Services accounted for 32% ads in first 15 IPL matches: TAM

By Anurag Singh | May 08, 2017

After claiming the top spot for the last two IPL editions, E-commerce trails in ad spend in VIVO IPL 2017

Ads from telecom, e-commerce, and banking sectors witnessing steady increase in complaints: Shweta Purandare, Secretary General, ASCI

By Venkata Susmita Biswas | May 05, 2017

Industry watchdog received 72 complaints against ads in the telecom industry in 2016-2017

Zenith strengthens organisational structure with three senior-level hires

By exchange4media News Service | May 04, 2017

Atul Sharma, Swati Jha and Love Guglani have joined Zenith to upscale operations

Is Softbank board giving in-principle nod to Flipkart-Snapdeal merger?

By exchange4media News Service | Apr 28, 2017

SoftBank board has reportedly approved a deal to gain 20 percent stake in the Snapdeal-Flipkart merged entity as well as approving a plan to buy out Snapdeal investors

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