Search Result : Snapdeal News
 

Snapdeal story a classic example of short term approach: Experts

By Ruhail Amin | Jun 02, 2017

The once glorified example in the ecommerce business, Snapdeal has become a classic boom to bust story. Here are some insights into the factors that led to the collapse of one of India’s biggest homegrown brands

Brand Factory joins Flipkart-Amazon sale war

By exchange4media News Service | May 11, 2017

With their sales almost running into each other, the brands have launched large scale campaigns to highlight their offers

E-com platforms challenge market hegemony with focused digital advertising push

By Abhinn Shreshtha | May 10, 2017

With a huge audience with a clear intent on carrying out transactions, online marketplaces have emerged as a strategic advertising platforms for brands

Mobile Handsets and Telecom Services accounted for 32% ads in first 15 IPL matches: TAM

By Anurag Singh | May 08, 2017

After claiming the top spot for the last two IPL editions, E-commerce trails in ad spend in VIVO IPL 2017

Ads from telecom, e-commerce, and banking sectors witnessing steady increase in complaints: Shweta Purandare, Secretary General, ASCI

By Venkata Susmita Biswas | May 05, 2017

Industry watchdog received 72 complaints against ads in the telecom industry in 2016-2017

Zenith strengthens organisational structure with three senior-level hires

By exchange4media News Service | May 04, 2017

Atul Sharma, Swati Jha and Love Guglani have joined Zenith to upscale operations

Is Softbank board giving in-principle nod to Flipkart-Snapdeal merger?

By exchange4media News Service | Apr 28, 2017

SoftBank board has reportedly approved a deal to gain 20 percent stake in the Snapdeal-Flipkart merged entity as well as approving a plan to buy out Snapdeal investors

Guest Column: Brands must listen well to avoid blunders, quixotic or otherwise: Shoebahmed Shaikh, Director - South, Ideosphere Consulting

By Shoebahmed Shaikh | Apr 21, 2017

If you listen, chances are that you will be able to say the right things, believes Shaikh

Will Amazon & Alibaba face their toughest battle in India?

By Ruhail Amin | Apr 20, 2017

Flipkart’s latest acquisition of eBay has once again put the odds in its favour. The question is: will Flipkart’s move be a game changer of sorts? Will it help domestic players consolidate and emerge as a tough competition for global takeover?

123

JOBS & CAREER