Search Result : Sajan Raj Kurup News

Na life rukegi, na game rukega, says Hotstar's new commercial for Vivo IPL 2017

By exchange4media News Service | Mar 23, 2017

Given the super-busy lives we all lead, the new campaign makes a strong case for life to go on even as we get caught in the IPL fervour

Fashion brands stand up aggressively for women empowerment

By Venkata Susmita Biswas | Feb 21, 2017

Be it the latest offering from Reliance’s AJIO, Myntra, Zivame, or even the global brand - United Colours of Benetton, each of the brands have offered their take on various aspects of women empowerment

Godrej Group Corporate Masterbrand creative mandate moves from J Walter Thompson to Creativeland Asia

By Priyanka Mehra | Aug 10, 2016

Shireesh Joshi? COO, Strategic Marketing Group at Godrej, confirmed the news to exchange4media

Micromax's new 360-degree campaign to transcend language barrier in India

By exchange4media News Service | Jun 29, 2016

The campaign themed ‘Angrezipanti ko dikhao Angootha’ draws inspiration from the fact that a lot of heroes in real life come from diverse cultural and regional backgrounds and have done exceedingly well in areas of sports, reality shows, music among others

Adhonchos on the Brexit India Effect

By Priyanka Mehra | Jun 27, 2016

Read on for straitlaced, cynical, honest and analytical responses and even predictions on Cannes entries on the back of Brexit ......

Adland's faces to watch out for in 2016

By exchange4media News Service | Apr 20, 2016

exchange4media takes a look at adlanders to watch out for in 2016 (in alphabetical order)

Micromax's rebranding campaign is all about 'Nuts, Guts & Glory'

By Abhinn Shreshtha | Apr 19, 2016

Micromax launches massive rebranding campaign around the philosophy of 'Nuts: Guts: Glory'. Plans to leverage IPL for reach as it targets aggressive marketing and growth in coming months

Creativeland Asia bags global creative mandate for Micromax

By Priyanka Mehra | Jan 15, 2016

Creativeland Asia will be responsible for the brand’s global integrated design and advertising mandate. Micromax will be handled out of CLA's Mumbai and Delhi offices. The agency is also putting together a global design team from Amsterdam and New York to work on the mandate

Newspaper brand campaigns get serious with hard-hitting truths

By Sarmistha Neogy | Aug 04, 2015

Keeping up with digital invasion and reasserting the credibility of good journalism, print majors like TOI, The Indian Express, The Hindu, Dainik Bhaskar, among others lead the way in creating impactful campaigns in the domain

Creativeland Asia bags Godrej No 1 soaps, Domino’s, and Indian Express

By exchange4media News Service | Jul 27, 2015

The agency has signed on the integrated mandate for Domino’s Pizza, Godrej No1 soaps - the Rs 1000 crore soap brand from Godrej Group, Indian Express newspaper, She Comfort Sanitary Napkins from Emami Group and the digital mandate for Jet Privilege