Search Result : Ruckus News

Brands get trendy being on social; use online influencers to grab eyeballs

By Sarmistha Neogy | Jun 03, 2016

The role of social media influencers is on the rise these days as brands increasingly count on them to generate conversation and grab eyeballs

WPP’s Cohn & Wolfe to acquire majority stake in Six Degrees PR and Alphabet Consulting

By exchange4media News Service | Sep 30, 2015

The new agency, Cohn & Wolfe Six Degrees, is poised to deliver integrated marketing solutions to regional companies, as well as multinational clients looking to expand in India

Percept/H bags creative mandate for foodpanda

By exchange4media News Service | Jul 01, 2015

The multi-agency pitch is pegged at approximately Rs 1 crore. The account will be handled nationally with supervision of client operations from the Percept/H Delhi Office

TOI’s “master” blunder: RIP Sachin Tendulkar

By Ankur Singh | Nov 29, 2014

Tendulkar had offered his prayers, “Shocked to hear about Phil. Sad day for cricket. Deepest condolences to family, friends and well wishers. RIP #PhilipHughes.” TOI went ahead and printed RIP Sachin Tendulkar

Guest Column: 'Modi'fying for all the right reasons

By U. Mahesh Prabhu | May 19, 2014

Despite a barrage of opposition and criticism, Narendra Modi is a man focused on the march of progress, says U Mahesh Prabhu, CGRI’s Hon Director and consultant for Businessworld

Time for lobbying to shrug off negative image

By Preeti Hoon | Mar 21, 2011

Why do NGOs escape the ‘lobbying’ tag despite having taken almost similar approach to influence government decisions? Industry experts seek some answers…