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Malini Agarwal tops IMPACT's list of 50 Most Influential Women, 2017

By exchange4media News Service | Mar 24, 2017

Taking native advertising to an altogether different level, Agarwal is undoubtedly one of the biggest influencers in the digital space today

The focus will now be on content solutions rather than media solutions: Michael Kahn, CEO, Performics Worldwide

By Abhinn Shreshtha | Mar 21, 2017

Michael Kahn, CEO of Performics Worldwide, was in Mumbai recently. In an interview to exchange4media, Kahn spoke on the changing nature of performance and digital marketing

Publicis Media bags digital mandate for Uber in India

By Priyanka Mehra | Feb 23, 2017

The digital pitch was initiated in October last year

Publicis Media India adds Rs 1000 crore plus business in the last nine months

By exchange4media News Service | Jan 25, 2017

Will now handle a number of new accounts which include Parle Products, Mars, Fiat Chrysler, Citibank, OnePlus, Singapore Tourism Board and Fox Media

IMPACT unveils Top 30 Under 30 list 2016

By exchange4media News Service | Jan 21, 2017

Seven of the winners are 25 or below

Performics bags Lenovo India's digital media duties

By exchange4media News Service | Jul 20, 2016

Computer maker Lenovo India has assigned its full range of digital media duties to Performics. Resultrix, the performance marketing arm of Zenith, part of Publicis Media

Publicis Media announces key appointments; Mallikarjun Das is Group CEO, Starcom India

By exchange4media News Service | Jul 01, 2016

Publicis Media today unveiled structure and leadership appointments for its organisation, as announced by Anupriya Acharya, CEO, Publicis Media, India

Resultrix co-founder sets up PivotRoots

By exchange4media News Service | Jun 09, 2016

PivotRoots is a full-service digital marketing agency powered by Data & Technology and fueled by design thinking

Resultrix co-founder sets up PivotRoots

By exchange4media News Service | Jun 09, 2016

PivotRoots is a full-service digital marketing agency powered by Data & Technology and fueled by design thinking

Zopper awards its digital mandate to Performics

By exchange4media News Service | May 06, 2016

The mandate includes full range of digital, including search engine optimisation (SEO)

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