Search Result : Radiocity News

Why are private FM stations reviving retro music?

By Abhinn Shreshtha | Aug 24, 2016

In a bid to differentiate their content offering and to take advantage of popularity of old Bollywood music, radio operators have been launching standalone retro stations. We spoke to radio operators to understand the significance of this genre of music

Radio City launches Super Singer Season 8

By exchange4media News Service | Aug 17, 2016

With addition of 8 more cities this year, RCSS now expands its reach to 28 markets nationally

DDB Mudra West ropes in Kapil Tammal as Executive Creative Director

By exchange4media News Service | Jun 13, 2016

Kapil Tammal joins DDB Mudra West from Scarecrow Communications where he was one of the founding employees and has been instrumental in the agency’s growth

OLX, Madison Media & Scarecrow Communications lead Golden Mikes'16

By exchange4media News Service | Apr 29, 2016

The 2016 edition of the Golden Mikes saw 55 metals being given away (including Excellence Awards). These included 7 Gold (including Excellence Awards), 17 Silver and 31 Bronze metals

OLX, HUL, Madison, Mindshare & Scarecrow lead Golden Mikes’16 shortlist

By exchange4media News Service | Apr 21, 2016

Madison World, Mindshare and Scarecrow Communications lead the nominations on the agency side. In terms of FM operators, Reliance Broadcast Network Limited (Big FM), Radio City 91.1 and Red FM lead the nomination race. OLX and HUL also saw a number of nominations for their radio campaigns

Digital Vidya partners with Google India to train Google Partner Agencies

By exchange4media News Service | Nov 13, 2014

The training will be on latest & advanced areas about Google Advertising & Analytics to help agencies better serve their customers

9X Media celebrates 'World Music Day' with new music video

By exchange4media News Service | Jun 21, 2014

9X Media partnered with 150 night clubs across India to play the song at midnight on June 20 to launch the music video. It is also being promoted through innovative on-ground initiatives, FM radio & digital initiatives

Media Lounge acquires Origin Beanstalk Creative Consultants

By exchange4media News Service | Apr 25, 2014

Origin Beanstalk is one of the key brands to join Media Lounge, which is in the process of acquiring other specialist agencies across various verticals in a span of three months

Radio City back online after Pitampura fire incident

By Saloni Surti | Jan 07, 2013

The station banks on its online platform, planetradiocity, to provide services to its listeners, while the repair work at Pitampura is underway

Roller-coaster ride for FM radio in India, but the road ahead high on optimism

By Robin Thomas | May 10, 2010

The advent of FM radio gave a fresh lease of life to the stagnant radio industry in India. That was in 1999, when the Government of India had decided to allow private players to enter the FM broadcasting sector with a 10-year licensing period. Now with Phase III of FM expansion expected soon, exchange4media speaks to industry leaders to find out how the FM journey in India has been, and the road ahead.