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Publicis Media bags digital mandate for Uber in India

By Priyanka Mehra | Feb 23, 2017

The digital pitch was initiated in October last year

Amazon Prime Video redefines 'India Ka Naya Primetime'

By exchange4media News Service | Feb 18, 2017

Created by Leo Burnett India, the new campaign breaks previously held ideas of traditional entertainment consumption

'Help your Help' is a call to urban citizens to help and aid others in achieving financial inclusion: MK Anand, Times Network

By exchange4media News Service | Feb 16, 2017

In the aftermath of demonetization, Times Network has come out with a new TVC called ‘Help Your Help’ under its CSR initiative ‘Remonetise India-Invest in the Nation’ whose core idea is to help people open bank accounts

Carried Yesterday: Leo Burnett India elevates Rakesh Hinduja to Head of Mumbai Operations

By exchange4media News Service | Feb 08, 2017

He will continue to report to Saurabh Varma, Chief Executive Officer, Publicis Communications India

BBDO India (Mumbai) is the most creative agency in India: Gunn Report India

By exchange4media News Service | Feb 03, 2017

The Gunn Report is an annual ranking of creative agencies across the globe based on their performance at 45 creative awards shows using a proprietary point system.

The Leo Group now has two-agency structure in India; announces Leo Burnett India and Leo Burnett Orchard

By exchange4media News Service | Jan 31, 2017

Both agencies will serve as drivers for The Leo Group’s growth; Mahuya Chaturvedi joins as COO of Leo Burnett Orchard

Starcom bags Mahindra Holidays Account

By exchange4media News Service | Jan 30, 2017

The business will be powered by Performics.Convonix, digital marketing company, integrated under the Starcom brand in India, which will handle all performance media duties on digital, inclusive of paid media, SEO, analytics for Mahindra Holidays & Resorts India.

Arthur Sadoun is new CEO of Publicis Groupe

By exchange4media News Service | Jan 27, 2017

He succeeds Maurice Lévy as Chairman & CEO of Publicis Groupe

Leo Burnett Experience helps Nissan GT-R create largest map outline of India

By exchange4media News Service | Jan 25, 2017

This was work that stems from Leo Burnett’s Humankind philosophy, of creating ‘acts, not ads’, says Vandana Verma, Executive Vice President, Leo Burnett Experience.

Publicis Media India adds Rs 1000 crore plus business in the last nine months

By exchange4media News Service | Jan 25, 2017

Will now handle a number of new accounts which include Parle Products, Mars, Fiat Chrysler, Citibank, OnePlus, Singapore Tourism Board and Fox Media

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