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Is Adobe's acquisition of TubeMogul a sign of maturing video advertising space?

By Abhinn Shreshtha | Nov 15, 2016

TubeMogul’s acquisition and subsequent integration to the Adobe Marketing Cloud will create the first end-to-end independent advertising and data management solution across TV and digital formats

Indigo Consulting brings in Rajesh Ghatge as CEO

By Priyanka Mehra | Nov 12, 2016

He will report to Saurabh Varma, Chief Executive Officer, Leo Burnett, South Asia, and will be based out of the Mumbai office

GreedyGame appoints Ankit Rawal as VP, Revenue

By exchange4media News Service | Oct 27, 2016

Prior to entering the mobile advertising industry he’s worked with top companies such as Microsoft and Oracle.

Salesforce makes acquisition, but it is not Twitter

By exchange4media News Service | Oct 05, 2016

Despite rumours that a bid for Twitter was imminent, Salesforce, yesterday, acquired data management startup Krux for $700 million in a cash plus stock deal. Does a Twitter acquisition still make sense?

Instagram hits 500,000 advertisers

By exchange4media News Service | Sep 24, 2016

According to the press release, in just six months, the number of advertisers has more than doubled. And that includes a variety of businesses from around the world. In fact, the top five countries seeing advertiser adoption are the US, Brazil, UK, Australia and Canada

Vuclip appoints Nish Bhutani as Global Product Head

By exchange4media News Service | Sep 08, 2016

In his new role, Bhutani will lead product innovation and operations to grow the monthly subscriber base, increase user traffic and build engagement with all Vuclip’s product offerings

Network18 strengthens revenue proposition, consolidates television revenues of the group

By exchange4media News Service | Jul 21, 2016

The group appointed Joy Chakraborthy as President- Revenue for TV18 in May 2016 and recently entrusted him with added responsibility as CEO- Forbes India. Also, the group has recently appointed Priyanka Datta as EVP to head the English News Cluster and Preeti Sahni has been appointed as VP to head Sales for Forbes India & International business for English news channels of the network

Modi @ 2: With $222 billion investment pledges, Make in India gains significant traction

By Ronald Menezes | Jun 06, 2016

Since the launch of Prime Minister Narendra Modi’s ambitious campaign Make in India, the country has been witnessing multi-million dollar pledges from the international business community. In conjunction with Digital India and the expansion targets of the economy, the government is certainly working on a comprehensive plan to rope in foreign investments to boost the economy and growth

Modi @ 2: Digital India delivery right on track

By Ronald Menezes | May 31, 2016

As Narendra Modi completes two years in office, he seems to be taking steps forward to make Digital India more than just a dream and working towards stamping India’s presence on the global digital map

Modi @ 2: Digital India delivery right on track

By Ronald Menezes | May 31, 2016

As Narendra Modi completes two years in office, he seems to be taking steps forward to make Digital India more than just a dream and working towards stamping India’s presence on the global digital map

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