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OMD India turns 10; series of initiatives planned to mark anniversary

By exchange4media News Service | Feb 07, 2017

The 10th anniversary will be celebrated through the year with a series of initiatives. OMD India commenced operations in Mumbai on February 7, 2007 and quickly expanded to the cities of Delhi, Bangalore and Chennai driven by consistent and robust growth, year on year.

Saavn launches programmatic audio advertising for mobile devices in India

By exchange4media News Service | Feb 03, 2017

Strategic partnership with AdsWizz and Omnicom Media Group will enable brands to access Saavn’s 20 million listeners with real-time buying and selling of audio advertising

IMPACT unveils Top 30 Under 30 list 2016

By exchange4media News Service | Jan 21, 2017

Seven of the winners are 25 or below

Nissan India launches its legendary GT-R in yet another innovative style

By exchange4media News Service | Dec 22, 2016

Becomes first auto brand to launch Twitter emoji in the industry across APAC; 7200 Mentions were registered using the hashtag, #OMGTR; the view through rate was highest ever recorded by Twitter which was 56% as against their average of 8% in India

Guest Column: Future of commerce is "Creative Commerce": S Yesudas, triggerbridge

By S Yesudas | Dec 01, 2016

The convergence of content and commerce is the next big thing that will happen to marketing in India. With the Digital India vision and the push for a digital currency ecosystem, the smart phone will become far more of a prized possession than ever before. With this also comes abundance of data, which will compel the marketers to create strategies to look at each impression as a transaction opportunity, writes S Yesudas, MD & Co-founder, triggerbridge

Epica announces Omnicom as its Holding Company of the Year

By exchange4media News Service | Nov 25, 2016

Omnicom’s agencies – TBWA, DDB and BBDO – won a combined total of 82 awards during the recent 30th edition of the Epica Awards

OMD and DDB Mudra consolidate Media Services, under OMD brand in India

By Priyanka Mehra | Nov 17, 2016

As per the agreement, the current media business of DDB (TV, Print, Radio, and Cinema & Digital) will get rebranded as OMD MudraMax

iProspect India fortifies leadership, appoints Soham Bhagnari as AVP – Business Development

By exchange4media News Service | Nov 08, 2016

His appointment will boost efforts of winning digital mandates from client sectors that go beyond the company’s forte and venture into new business territories

Mainardo de Nardis, CEO, OMD Worldwide to deliver keynote address @exchange4media conclave

By exchange4media News Service | Nov 03, 2016

De Nardis will be addressing the umbrella theme for the conclave this year, which is ‘Marketing 4.0 – Building Brand Love with Emotions and Technology’

Leigh Terry appointed CEO, IPG Mediabrands, APAC

By exchange4media News Service | Jul 19, 2016

Terry will start his new assignment with IPG Mediabrands at the end of 2016, and will partner with Reg Davidson, who was named CFO of Mediabrands Asia Pacific earlier this year. Davidson is formerly CFO of IPG Mediabrands Australia

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