Search Result : Nestle News

Almost 30-35% of our annual marketing spends are on 'IRT- India's Deadliest Roads': Sangeetha Aiyer, A+E Networks | TV18

By Madhuwanti Saha | Oct 20, 2016

Sangeetha Aiyer, VP & Head Marketing A+E Networks | TV18, on HistoryTV18’s new show, its huge scale, marketing plans and how the channel’s localisation strategy shaping up

KV Sridhar steps down as Chief Creative Officer SapientNitro

By exchange4media News Service | Oct 18, 2016

Sridhar joined SapientNitro in 2014 and was earlier associated as Chief Creative Officer of Leo Burnett- India and Subcontinent for more than a decade

Famous Innovations ropes in G V Krishnan as CEO, South

By exchange4media News Service | Oct 10, 2016

Krishnan was President for South Region at Lowe Lintas until June this year.

Truecaller looks to take on mobile with ad platform

By Abhinn Shreshtha | Oct 04, 2016

Truecaller has launched an advertising platform based on its popular calling application to leverage its 130 million user base in the country.

Famous Innovations bags creative mandate for D'Decor

By exchange4media News Service | Sep 21, 2016

The agency will be handling its creative duties and will soon be releasing a new campaign with Shahrukh Khan and Gauri Khan across TV, Print, Digital, etc. The account was won after a multi-agency pitch recently

Kit Kat breaks conventions with #MyBreak campaign

By exchange4media News Service | Sep 20, 2016

This is amongst the largest Twitter campaigns in India with respect to the results & consumer engagement it generated

Lowe Lintas appoints Joy Mohanty as Regional President, North & East

By exchange4media News Service | Sep 15, 2016

He will lead the creative function for the Delhi and Kolkata offices of Lowe Lintas reporting to Chief Creative Officer, Arun Iyer

Radio Mirchi's #FindingMirchi campaign for Maggi reaches 5.5 million people in 2 days

By Ronald Menezes | Sep 07, 2016

A new campaign by Yral and Adlift along with Radio Mirchi’s #FindingMirchi reached 5.5 million people in two days using traditional and contemporary media

Mindshare leads the pack at inaugural Indian Content Marketing Awards

By exchange4media News Service | Sep 01, 2016

The first edition of exchange4media’s Indian Content Marketing Awards (ICMA) saw Mindshare India end the night with a tally of 12 metals along with the Platinum Award, while Spykar Lifestyles and ZenithOptimedia India took away 3 metals each. Carat India won 2 Gold metals, while Carat Isobar won 1 Bronze metaI. In all, 38 metals were given away

Nestle India eyes double-digit volume growth with new product launches

By exchange4media News Service | Aug 29, 2016

FMCG giant Nestle India reported net profit of Rs 230. 84 crore for the second quarter ended June 30. It’s upping its game by steadily expanding its reach, bringing new products, tapping new segments and working to reduce its dependency on Maggi noodles