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HUL wins big at Marquee Awards 2017; Guest of Honor Smriti Irani says ad industry inspires millions

By exchange4media News Service | Aug 14, 2017

The Advertising Club India hosted the inaugural edition of the Marquee Awards in Mumbai yesterday

Friendship Day 2017 campaigns hit sweet and socially meaningful spots

By exchange4media News Service | Aug 08, 2017

While some campaigns predictably targeted youth, others were a refreshing change by lauding unsung heroes and taking up environmental causes

The Advertising Club announces nomination list for Marquees 2017

By exchange4media News Service | Aug 08, 2017

The nomination list includes thought leaders who have been category game changers and innovators

We leverage every possible medium to market ourselves: Vivek Zhang, Vivo

By Ruhail Amin | Aug 03, 2017

In an exclusive interview with exchange4media, Vivek Zhang, CMO, Vivo India, spoke about the company’s India game plan, association with leading sporting leagues and more

MTV salutes the Famous Dropouts

By exchange4media News Service | Jul 25, 2017

Famous Dropouts and Entrepreneurs Sandeep Aggarwal, Alok Kejriwal, Anisha Singh, Raghu Ram and Rajiv Laxman roped in as masters on the show

Splitsvilla Season 10 returns to MTV; VIVO hops on board as title sponsor

By exchange4media News Service | Jul 21, 2017

MTV ropes in Vivo as title sponsor, Denver Deodorants, Syska Personal Care, PC Jeweller and Manforce as the ‘powered by’ sponsors and Hike Messenger as the associate sponsor

MTV Staying Alive Foundation & Viacom18 to bring MTV Shuga with localised content in 2018

By exchange4media News Service | Jul 12, 2017

Titled MTV NISHEDH, the show will be part of a multimedia family planning and sexual health behaviour change campaign

The Advertising Club announces jury for ‘Marquees 2017’

By exchange4media News Service | Jul 11, 2017

The debut edition of the awards to be presented by News18 India

TaraHD's Hindi GEC content scores high with Malay audience

By exchange4media News Service | Jul 03, 2017

Bollywood and Indian shows have a high affinity with the communities in Malaysia, according to Dr. N C Rajamani, Senior VP, Content Management Group, Astro

Keshet International appoints Nicola Andrews to lead its kids’ division

By exchange4media News Service | Jun 29, 2017

Kids’content veteran Nicola Andrews to lead charge for new acquisitions, co-productions and worldwide sales

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