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Carried Yesterday : Aditya Swamy moves on from Flipkart; slated to join Google

By Priyanka Mehra | Feb 22, 2017

Before joining Flipkart in October 2015, Swamy was EVP Viacom 18 Head, MTV & MTV Indies

Sponsorship value of Vh1 Supersonic grows nearly two fold, ropes in Gionee and Budweiser as key sponsors

By exchange4media News Service | Jan 31, 2017

While Gionee has come on board as title sponsor and the festival is powered by Budweiser, the total sponsorship value this year has grown nearly two-fold with inclusion of brands such as Fastrack, Mexitos, Ajio.com, Reliance Digital, Bisleri, Spraymint and Dot Shot

Discovery appoints Vikram Tanna VP, Head of Ad Sales &Biz Head of Regional Clusters South Asia

By Priyanka Mehra | Jan 25, 2017

Tanna takes over from Karamjit Dua who moves into a new role as head of new business and mergers and acquisitions

Shantanu Gangane quits Times Group

By exchange4media News Service | Jan 19, 2017

He was Marketing Head of Times Now, ET Now and Zoom

Sony ROX HD will stand its own ground and become successful: NP Singh, SPN

By exchange4media News Service | Jan 17, 2017

Sony Pictures Networks India has set its eye on achieving leadership in the Hindi music space and grabbing a large market share with the launch of it second music channel, Sony ROX HD

MTV's Sumeli Chatterjee joins ToI

By exchange4media News Service | Jan 06, 2017

She recently moved on from Viacom18 after a seven-year stint

Rewind 2016: Increased ad spends & bang-on marketing strategies help Chinese handset makers gain market share

By Sarmistha Neogy | Dec 27, 2016

From getting celebrities as their brand ambassadors, associating with big ticket events & allocating huge marketing spends, Chinese handset manufacturers ruled the roost this year

Guest Column: FB's Newsfeed will cause interesting changes in viewing patterns: Sangeetha Aiyer, A+E NetworksI TV18

By Sangeetha Aiyer | Dec 26, 2016

As 2016 draws to a close, Sangeetha Aiyer, Vice President & Head Marketing - A+E Networks I TV18 talks about social media giant Facebook’s Newsfeed being one of the biggest game-changers and its far-reaching consequences on content consumption

Nikhil Gandhi quits as VP and Head of Revenue Media Networks Disney India

By Priyanka Mehra | Dec 21, 2016

In this role, Gandhi was responsible for generating revenue and creating profitability across all the eight channels in the Disney India bouquet

Winners Speak @ IPRCCA 2016

By exchange4media News Service | Dec 17, 2016

Value360 Communications Pvt Ltd was awarded the Specialist Consultancy of the Year while Adfactors PR won the PR Consultancy of the Year. The Godrej Corporate Communications team won the In-house Team of the Year, also winning one Gold metal

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