Search Result : Metro Shoes News

Will Twitter's new timeline challenge brand creativity?

By Abhinn Shreshtha | Feb 18, 2016

Twitter's new timeline feature that places more emphasis on relevance rather than chronology will force advertisers and social media agencies to create better, more engaging content

Snapdeal higher on share of voice; Flipkart on number of followers

By exchange4media News Service | Feb 17, 2015

Yepme has the highest share of fans as well as engagement on Facebook. Snapdeal has higher engagement on Twitter vs Flipkart's number of followers

Guest Column: Advertising in 2015: What would you rather be, a master or Jack? Amit Akali

By Amit Akali | Jan 07, 2015

Amit Akali, explains why the opportunity for the industry in 2015 lies in specialization

Prime Market Reach appoints Anil Goyal as VP - Outdoor

By exchange4media News Service | Nov 14, 2013

Based in Mumbai, Goyal will be in-charge of the national operations. He has been brought in to expand business footprint

Digital & brand tie-ups pace up Race 2’s mktg blitz

By Synjini Nandi | Jan 25, 2013

One of the first big ticket movies to go off the block in the New Year, ‘Race 2’ has created a 360-degree push tying up with brands & media

Footwear options: Liberty or Versace for Hrithik Roshan?

By Twishy | Nov 08, 2012

Are celebrities that are spotted only with the likes of Ferragamo, Jimmy Choo & Versace good ambassadors for Liberty, Relaxo & Metro?

Metro shoes buckles up on outdoors this festive season

By exchange4media News Service | Oct 22, 2012

Metro attempts to draw maximum sales this festive season by using high visibility OOH formats

Prime Outdoors launches new software to select and book hoarding sites across India

By Pallavi Goorha Kashyup | Jul 27, 2010

Prime Outdoors, part of Prime Market Research, has recently launched a new software that provides an easy and convenient way to search, select and book hoarding sites across India.

Metro Shoes-Raymond spat over tagline: ASCI gives green signal to shoe brand’s campaign

By exchange4media Mumbai Bureau | Dec 14, 2007

In a case filed by Raymond against Metro Shoes for using a tagline similar to that of their legendary ‘The Complete Man’, ASCI has passed its order in the favour of the shoe brand. The Council contended that Metro Shoe’s tagline, ‘The Incomplete Man,’ featuring a man in a suit sans his shoes, did not denigrate or infringe the complainant’s brand.

mKhoj launches pull-based mobile advertising platform

By exchange4media Mumbai Bureau | Aug 10, 2007

mKhoj has announced the launch of a non-intrusive mobile advertising platform that allows advertisers to change their communication as and when they want. The primarily SMS-based service will be made accessible for consumers over the Internet as well as in the coming weeks.