Search Result : Mccann News
 

2016 for ecommerce: Teething competition, markdown in valuation and huge investment

By exchange4media News Service | Jan 06, 2017

Merger, partnership, acquisition, steep markdown in valuation, huge investments and brand makeover 2016 witnessed everything in ecommerce sector. A flashback at how the year treated the top three players, Amazon India, Flipkart and Snapdeal

Rewind 2016:Ad campaigns that courted social media backlash this year

By Sarmistha Neogy | Dec 26, 2016

Brands like Ola, Havells, Jack & Jones and Paytm came under social media scanner because of their controversial or ‘sexist’ creatives

Parachute Advansed Body Lotion unveils new campaign

By exchange4media News Service | Dec 22, 2016

The digital video highlights the importance of confidence in a young woman's life

Saraswathi Laxman moves on from ABP News Network (ANN) as Marketing Head

By Priyanka Mehra | Dec 22, 2016

She had joined the organisation in September last year

My personal goal is to create a 100 billion dollar company that India has never produced so far: Vijay Shekhar Sharma

By Srabana Lahiri | Dec 21, 2016

A man of few words but, surprisingly, one who writes good poetry and even his own company’s ads, Sharma is a disruptor and innovator like none other. On the sidelines of IPOY2016, we caught up with Sharma to know more about his successful journey, how demonetisation changed the game for his pet project Paytm and more...

Sakshi Malik wins Brand Ambassador award for Datsun at NDTV Car and Bike Awards

By exchange4media News Service | Dec 20, 2016

Skoda Superb wins the Car of the Year Award while Honda Navi wins Two Wheeler of the Year Award

MullenLowe Lintas Group retains title of EFFIE Agency of the Year

By exchange4media News Service | Dec 17, 2016

The Advertising Club (TAC) India hosted the 16th edition of the “EFFIE AWARDS INDIA 2016” in Mumbai with over 1000 people from across the industry attending the prestigious event

Publicis Media India appoints GroupM's Shan Jain as Practice Head - Business Transformation

By exchange4media News Service | Dec 08, 2016

Jain comes with more than twenty four years of rich and diverse experience across Media, Account Planning, Strategy and Account management and has worked with Mindshare, RK Swamy BBDO, The Media Edge, FCB Ulka, Lowe, McCann and Ogilvy

Enormous strengthens senior creative team for its Mumbai & Delhi offices

By exchange4media News Service | Dec 07, 2016

Shubhojit Sengupta, Umesh Grover, George Sebastian and Shailesh Khandeparkar join the team

Indian Marketing Awards 2016: Winners Speak

By exchange4media News Service | Dec 06, 2016

Mediacom Communications won 1 Gold and 2 Silver metals. It won a Gold for ‘P&G- Ariel-Dads Share the load - Men for Laundry’ campaign in the Consumer Insights category

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