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Big brands down south welcome Onam with inimitable campaigns

By Akshata R Murthy | Aug 18, 2017

Malayala Manorama and Mathrubhumi have rolled out a viral music video and an on-ground roadshow, respectively, to make a significant start to the festive season

HUL wins big at Marquee Awards 2017; Guest of Honor Smriti Irani says ad industry inspires millions

By exchange4media News Service | Aug 14, 2017

The Advertising Club India hosted the inaugural edition of the Marquee Awards in Mumbai yesterday

Mathrubhumi kicks off Onam celebrations with Super 10 Panchayat Utsav

By exchange4media News Service | Aug 12, 2017

The 20-day long Onam road show is reaching out to selected 160 panchayats across 14 districts of Kerala

The Advertising Club announces nomination list for Marquees 2017

By exchange4media News Service | Aug 08, 2017

The nomination list includes thought leaders who have been category game changers and innovators

MTV salutes the Famous Dropouts

By exchange4media News Service | Jul 25, 2017

Famous Dropouts and Entrepreneurs Sandeep Aggarwal, Alok Kejriwal, Anisha Singh, Raghu Ram and Rajiv Laxman roped in as masters on the show

Patanjali is among India's Most Influential Brands: Ipsos study

By exchange4media News Service | Jul 14, 2017

Home-grown brands Patanjali and Jio enter the top 10 ranked at fourth and ninth place, respectively, without being featured in the previous edition of the study

Isobar brings Integrated Video Chatbot technology for Maruti Suzuki Dzire

By exchange4media News Service | Jul 11, 2017

This interactive property will entertain users’ first level queries and redirect them to the main website

e4mSpotlight: What makes Indian Premier League 'premier'?

By Madhuwanti Saha | Jul 10, 2017

A week ahead of bidding for IPL’s television and digital rights, we explore why IPL is such a sought-after brand

Pitch Top 50 Brands for 2017 announced

By exchange4media News Service | Jul 07, 2017

The list recognised brands across 10 categories: Social Contributors, Evergreens, Impactful Debuts, Disruptors, Digital Strategist, Resurgents, Master Connectors, Globetrotters, Bottom of the Pyramid and Gender Equitable

Pitch Top 50 Brands: Jury's decision is out

By exchange4media News Service | Jun 28, 2017

At the end of the comprehensive jury process, 150 of the 300 closely contested entries made it to the shortlist. The Top 50 Brands among them will be unveiled on July 6, 2017

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