Search Result : Mallikarjunadas News
 

Who will be named IMPACT Person of the Year?

By exchange4media News Service | Dec 12, 2016

It is that time of the year again when the media, advertising and marketing circles are abuzz with talk of who will walk away with the coveted IMPACT Person of the Year (IPOY) award. In its twelfth year, the glitzy event promises to get even better with some of the biggest achievers of the year being a part of the nominee list

e4m Conclave 2016: It is time for an integrated approach to marketing - Experts

By exchange4media News Service | Nov 18, 2016

How does a brand get the best out of traditional media in a digital world? Is there any reason to think that traditional media is less relevant now than it was earlier? This was the topic of discussion by a panel comprising of both marketers and media planners at the 16th exchange4media Conclave held in Mumbai on November 16, 2016

Experts to debate on how to get the best of traditional media in the digital world @ e4m conclave

By exchange4media News Service | Nov 15, 2016

The 15th edition of the conclave under the umbrella theme ‘Marketing 4.0 – Building Brand Love with Emotions and Technology’ aims to get all industry stakeholders on the same platform to discuss the changing global communication industry, with speci?c focus on India

Starcom MediaVest wins media mandate for Lhotse Foods' noodle brand Eat-O

By Priyanka Mehra | Dec 23, 2014

The account will be managed out of SMG's Mumbai office

Guest Column: Power outage and TV ratings

By Mallikarjunadas CR, Aarti Bharadwaj & Ashwin Ramas | Feb 04, 2014

Starcom MediaVest Group India and Mubble Networks investigate the impact of power availability on TV viewership in India

"No 'IRS-like' surprises from BARC"

By Priyanka Mehra | Feb 03, 2014

Last week's IRS incidence has led to questions being raised on the upcoming BARC data by industry stakeholders. What if the data given out by BARC shows anomalies like the recent IRS survey?

Our team in India is a hungry bunch: SMG's John Sheehy

By Priyanka Mehra | Jul 24, 2013

In an exclusive conversation, Sheehy, Prez - Global Ops, SMG & the agency's India CEO Mallikarjunadas CR talk about data analytics, attracting new talent, and more...

Starcom Worldwide wins Ranbaxy Global Consumer Healthcare

By exchange4media News Service | Jun 25, 2013

The business was won post a multi-agency pitch contested by agencies including MEC, Prachar, Omnicom & ZO. The estimated size of the business is Rs 50 crore plus

Starcom Worldwide wins Ranbaxy Global Consumer Healthcare account

By exchange4media News Service | Jun 24, 2013

The business was won post a multi-agency pitch contested by agencies including MEC, Prachar, Omnicom & ZO. The estimated size of the business is Rs 50 crore plus

Starcom Worldwide wins Ranbaxy Global Consumer Healthcare account

By exchange4media News Service | Jun 24, 2013

The business was won post a multi-agency pitch contested by agencies including MEC, Prachar, Omnicom & ZO. The estimated size of the business is Rs 50 crore plus

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