Search Result : Madison News
 

Madison Communication bags PR Mandate of ZTE Telecom India

By exchange4media News Service | Aug 18, 2017

Madison Communications bagged the mandate post a multi-agency pitch

OOH sector hoping for festive cheer

By Abhinn Shreshtha | Aug 18, 2017

The festive season, which begins late August, has traditionally been the strongest period of the year for the sector and OOH players are hoping that it will help offset a slow start to the year.

Ad revenue dips by up to 25% in July due to GST teething problems

By exchange4media News Service | Aug 16, 2017

Despite a significant initial drop, industry experts are hopeful that the market will recover the losses by end of the year. Experts claim that the road to recovery has already started

e4mRecap: The week that was

By exchange4media News Service | Aug 12, 2017

We list some of the most important stories that you may have missed in the week gone by

Madison Media strengthens digital leadership team with two key appointments

By exchange4media News Service | Aug 10, 2017

Shobhit Gaur joins the agency as head of North Digital and Sandeep Prabhudesai as South Digital and Analytics lead

Uber comes up with first integrated marketing campaign for India

By exchange4media News Service | Aug 10, 2017

Rolls out first-ever TVC in India with the tagline ‘Ise Apni Hi Gaadi Samjho’; campaign theme ‘Apnapan’ aims to drive everyday brand connect and relevance

Madison OOH shines at Outdoor Advertising Awards

By exchange4media News Service | Aug 09, 2017

The awards were won across a wide range of clients like Tata Motors, Naco, Pidilite, Bluestar, Asian Paints, Snapdeal and Raymond

Madison Media acquires majority stake in performance digital agency, HIVEMINDS

By exchange4media News Service | Aug 02, 2017

HiveMinds was founded 6 years ago by Jyothirmayee JT, a pioneer in digital advertising in India with more than a decade of expertise in marketing, technology and data analytics

Metrics: An OOH (pipe) dream?

By Abhinn Shreshtha | Jul 24, 2017

Can the OOH sector overcome the various hurdles to set up a common metric, something that the industry has been crying out for the longest time?

Madison Media appoints Saurabh Tyagi as GM to head Titan Media AOR

By exchange4media News Service | Jul 20, 2017

He joins the agency from Times Network where he was the Head of Revenue Strategy and Planning

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