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Digital advertising investment will surpass that of TV's in five more countries: Interaction 2017 report by GroupM

By exchange4media News Service | May 03, 2017

The report offers in-depth insights underpinning digital advertising growth forecasts in 46 markets

Rohit Gandhi gives glimpse of his new venture Global Live as he gets down to business

By Saif Ahmad Khan | Apr 21, 2017

Earlier this year, Gandhi quit from the position of editor-in-chief at WION and DNA

Outbrain appoints SVG Media as its Sales Partner in India

By exchange4media News Service | Apr 20, 2017

SVG Media will allocate a workforce of over 10 digital experts across offices in Delhi, Mumbai and Bangalore and will support Outbrain in working with brands all over the country

Goafest 2017: Media and Publisher Abbys nominees speak

By exchange4media News Service | Apr 06, 2017

With the 12th edition of Goafest kicking off today, exchange4media spoke to some of the nominees for the Media and Publisher Abbys

CEOs aren't leveraging their social network presence: Weber Shandwick study

By exchange4media News Service | Apr 01, 2017

The study titledSocialising Your CEO IV: The Engagement Factor finds that while CEOs embrace social media, they struggle to take it to the engagement level

Colors Infinity launches a robust marketing campaign for the latest seasons of Shark Tank

By exchange4media News Service | Mar 21, 2017

Partnering with NASSCOM initiative InnoTrek 2017 to fund startups, Forbes India for a digital contest, and the IIM for a Shark Tank Workshop series, the channel is going all out to extend its connect with the viewer

Snapdeal appoints Jason Kothari as CEO of FreeCharge, commits USD 20 million investment

By exchange4media News Service | Mar 21, 2017

Kothari retains his key leadership role as Chief Strategy and Investment Officer at Snapdeal

WeTransfer appoints Httpool as their India sales partner

By exchange4media News Service | Mar 16, 2017

The international cross-channel advertising network that has partnered to monetize WeTransfer Ad inventories in 15+ markets in Europe, will now also be representing them in India

Guest Column: Women inhibit themselves from dreaming big and going the extra mile to take what is rightfully theirs: Prema Sagar, Genesis Burson-Marsteller

By Prema Sagar | Mar 08, 2017

On International Women’s Day today, Sagar, the Founder of Genesis Burson-Marsteller, on women leaders bringing with them a unique combination of empathy, efficiency, competence and resilience

Knowlarity strengthens its tech backbone, appoints former OYO Technology Head Ajay Shrivastava as CTO

By exchange4media News Service | Mar 07, 2017

The cloud communications company also launches a tech blog, engineering. Knowlarity.com, featuring highly sought-after expert opinions, insights, stories, and experiences

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