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D&AD Awards: 177 Pencils awarded on Day 1 of Results

By exchange4media News Service | Apr 26, 2017

The D&AD Professional Awards inspire and celebrate the best in design, digital, and advertising

Hotstar takes second spot @BARC's Top 10 Brands Across Genres in Week 15

By exchange4media News Service | Apr 25, 2017

Hotstar, which entered BARC India’s Top 10 Brands in week 14, swiftly climbed to the second spot in Week 15

ITC’s Engage launches Engage ON pocket perfumes

By exchange4media News Service | Apr 22, 2017

Directed by AbhinayDeo and music composed by DhruvGhanekar, the TVC highlights the brand proposition of playful chemistry

ShopX appoints Amazon India's Kirti Varun to head Product Management

By exchange4media News Service | Apr 18, 2017

He brings together a decade of professional experience across e-commerce product management, strategy consulting and operations in leading global and Indian organisations

Hotstar enters BARC's Top 10 Brands at 7th spot @Week 14

By exchange4media News Service | Apr 17, 2017

Hotstar entered the list at the seventh spot while Airtel Cellular Phone Service led BARC’s Top 10 Brands Across Genres for Week 14 (April 1–7)

Nestle, Zenith Media, BBH India, Scarecrow Communications lead at Golden Mikes'17

By exchange4media News Service | Apr 13, 2017

exchange4media celebrated the best in radio advertising at the 7th edition of Golden Mikes, its premier radio awards property

Winners @ #GoldenMikes '17 speak

By exchange4media News Service | Apr 13, 2017

exchange4media celebrated the best in radio at the 7th edition of Golden Mikes Radio Advertising Awards, its premier awards property dedicated to radio. Here is what some of the winners had to say...

Delhi-NCR redefines the advertising industry

By Ruhail Amin & Venkata Susmita Biswas | Apr 12, 2017

Delhi-NCR is fast emerging as the new hub of the advertising world, with big ad spenders like Maruti, Pepsi, Coke, and Nestle based out of Delhi-NCR as one of the reasons for this shift

Goafest Day 3: Nominee Speak

By exchange4media News Service | Apr 08, 2017

As Day 3 of Goafest 2017 builds up excitement, exchange4media spoke to some of the nominees

Star India, Taproot Dentsu, Scarecrow Communications, The Social Street, Adfactors lead Abbys Day2 @ Goafest 2017

By exchange4media News Service | Apr 08, 2017

Day 2 @ Goafest 2017 saw Abbys awarded for Print Craft, Radio & Radio Craft, PR, Branded Content & Entertainment, Brand Activation & Promotion, Broadcast and Direct Marketing

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