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Isobar conducts digital marketing workshop for top B-school professors

By exchange4media News Service | Jan 24, 2017

The agenda of the workshop was to bring the gentry up-to-speed on what’s driving digital today

Taproot Dentsu starts operations in Delhi

By exchange4media News Service | Jan 03, 2017

Based only in Mumbai since its inception in 2009, it has now formally commenced operations in Gurgaon

Dentsu Aegis Network acquires experiential design studio Fractal

By exchange4media News Service | Dec 16, 2016

Acquisition will bring together a team of 1,000 digital experts, including the combined Isobar team and the existing network digital brands iProspect, WATConsult and Dentsu Webchutney

Brand makeover has just been redefined by Oxemberg

By exchange4media News Service | Nov 29, 2016

The brand has reinvented itself lately and the image makeover is not just limited to changing the font size or bringing in a new style icon

Shortlist for Indian Marketing Awards 2016 unveiled

By exchange4media News Service | Nov 21, 2016

The top marketing brands across fourteen categories were shortlisted by a screening council.

Hug Innovations appoints Dentsu India as strategic & creative partner

By exchange4media News Service | Oct 17, 2016

Following a multi-agency pitch, Dentsu India, the integrated full-service communication agency from Dentsu Aegis Network, has bagged the strategic and creative mandate for the World’s first gesture-controlled Smartwatch — Hug

Mindshare, HUL, Vijay Shekhar Sharma win honours at Maddies 2016

By exchange4media News Service | Sep 30, 2016

A total of 37 metals were given away along with 3 Hall of Fame Awards. In all, 15 Gold metals were awarded, as exchange4media celebrated the best work done in mobile marketing in the latest edition of its annual mobile awards---The Maddies

The Maddies 2016: Digital experts delve into effective mobile marketing strategies for digital-first consumers

By exchange4media News Service | Sep 30, 2016

At the second edition of exchange4media Mobile Awards – The Maddies, the panel discussion, titled Mobile: "How much is too much" involved notable speakers from digital world getting into a serious discussion on mobile marketing

The Maddies 2016: Digital experts delve into effective mobile marketing strategies for digital-first consumers

By exchange4media News Service | Sep 30, 2016

At the second edition of exchange4media Mobile Awards – The Maddies, the panel discussion, titled Mobile: "How much is too much" involved notable speakers from digital world getting into a serious discussion on mobile marketing

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