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Isobar India wins digital media mandate for Godrej & Boyce

By exchange4media News Service | Sep 19, 2017

The agency will manage the account from its Mumbai office

Will Indian brands get a voice?

By Misbaah Mansuri | Sep 19, 2017

Experts herald that voice AI could be the next frontier in brand marketing

Ashish Bhasin appointed as MRUC Chairman

By exchange4media News Service | Sep 14, 2017

MRUC Board of Governors unanimously elect Ashish Bhasin, Chairman & CEO, South Asia, Dentsu Aegis Network (DAN) as the new Chairman of MRUC. He takes over from I Venkat, Director- Eenadu

Mindshare bags 11 metals at Audacity ICMA 2017

By exchange4media News Service | Sep 08, 2017

A total of 31 awards were given away at the second edition of the Indian Content Marketing Awards

Mindshare India leads ICMA 2017 shortlist

By exchange4media News Service | Aug 26, 2017

A total of 93 entries have been shortlisted for Audacity e4m Indian Content Marketing Awards 2017

Isobar announces Global Isobar Commerce Practice

By exchange4media News Service | Jul 25, 2017

The practice will include all Commerce centres of excellence, all e-Commerce, m-commerce, retail commerce experts and Commerce off-shore delivery centres within the Isobar network

e4mChillout: Shamsuddin Jasani's love for Mexican food, date nights with spouse, spending time with son...

By Misbaah Mansuri | Jul 15, 2017

Over weekends, the MD of Isobar India feels renewed by looking at the world through his son’s eyes and a little Mexican food just makes things even better

Isobar brings Integrated Video Chatbot technology for Maruti Suzuki Dzire

By exchange4media News Service | Jul 11, 2017

This interactive property will entertain users’ first level queries and redirect them to the main website

Tech Manch 2017: Industry leaders discuss mobile branding beyond Google & Facebook

By exchange4media News Service | Jun 19, 2017

Facebook and Google have become default options due to first-mover advantage, say panellists

Flashed Yesterday: Mindshare, Red Fuse Communications, Colgate Palmolive, Star India win big at IDMA'17

By exchange4media News Service | Jun 18, 2017

Indian Digital Media Awards (IDMA)honour the best work done across digital and mobile media

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