Search Result : Inno News

Big brands down south welcome Onam with inimitable campaigns

By Akshata R Murthy | Aug 18, 2017

Malayala Manorama and Mathrubhumi have rolled out a viral music video and an on-ground roadshow, respectively, to make a significant start to the festive season

Gartner identifies three megatrends that will drive digital business into the next decade

By exchange4media News Service | Aug 18, 2017

artificial intelligence (AI) everywhere, transparently immersive experiences and digital platforms are the trends that will provide unrivalled intelligence in the next five to 10 years

GP Petroleums appoints Suresh Raina as brand ambassador for IPOL

By exchange4media News Service | Aug 18, 2017

Raina will be the face of IPOL Lubricants for a period of one year and will be actively involved in a host of innovative marketing and customer experience initiatives to be rolled out by GP Petroleums

Langoor wins Tata Sky's digital creative mandate

By exchange4media News Service | Aug 18, 2017

Langoor is tasked with creating affinity for the brand on digital with content assets and platforms

Madison Communication bags PR Mandate of ZTE Telecom India

By exchange4media News Service | Aug 18, 2017

Madison Communications bagged the mandate post a multi-agency pitch

Creating consumer value addition should be your endgame: Rama Bijapurkar

By exchange4media News Service | Aug 17, 2017

Rama Bijapurkar, one of India’s most well-known management and marketing consultants, says that creating consumer value should be the holy grail for organizations and brands

It was important for us to make sure that we are the voice of positivity: Harrish Bhatia, CEO, MY FM

By Ronald Menezes | Aug 17, 2017

Harrish Bhatia, CEO of MY FM, says that they want to bring back the light hearted purposeful listening that radio always promised

Logicserve Digital certified as DoubleClick certified marketing partner

By exchange4media News Service | Aug 17, 2017

DoubleClick's Marketing Partner program by Google features digital marketing experts that have been carefully vetted to meet its rigorous qualification standards.

Music Broadcast continues to be in top 50 'India's Best Companies to Work for in 2017'

By exchange4media News Service | Aug 17, 2017

The list places Music Broadcast among the top 3 media firms and top 50 companies overall in India

Our edit meetings are led by data analysts: Rajiv Bansal, CDO & CEO, HT Digital Streams

By Ruhail Amin | Aug 17, 2017

In less than 60 days, Rajiv Bansal, Chief Digital Officer and CEO, HT Digital Streams has chalked out innovative strategies to build new engagement and revenue models for HT digital. Bansal elaborates on this further