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IMA 2016: Lessons learnt by Lifetime Achievement Award winner Harsh Mariwala

By Saif Ahmad Khan | Dec 05, 2016

In his acceptance speech, Marico’s Chairman reflected on the five lessons that his professional career taught him

Shortlist for IPRCCA 2016 unveiled

By exchange4media News Service | Nov 29, 2016

The award process for IPRCCA 2016 is adjudicated by a thirteen-member jury led by Senjam Raj Sekhar, Head of Corporate Communications, Flipkart

'Hum Kya Chahte?' to be performed at Ravindra Natya Mandir, Mumbai

By exchange4media News Service | Nov 28, 2016

The play is written and performed by Neeraj Pratap Sangani

Nehru's National Herald undergoes rebirth in digital age

By Saif Ahmad Khan | Nov 17, 2016

As the website of National Herald was launched in beta version on November 14, editor Neelabh Mishra tells us about his revival plans and relaunching three newspapers, National Herald in English, Navjivan in Hindi and Qaumi Awaaz in Urdu

Embracing Disruption to Stay Competitive: Sudhanshu Vats

By exchange4media News Service | Oct 26, 2016

Sudhanshu Vats, Chairman- National Committee on Media & Entertainment, CII & Group CEO, Viacom18, at the inaugural day of CII Big Picture Summit 2016 held yesterday spoke about

Radio City launches its new FM station in Kanpur

By exchange4media News Service | Oct 10, 2016

With this launch, Radio City forays into the Phase III expansion and becomes the strongest radio network with 39 stations nationally covering 6 cities in UP.

Mindshare,Tata Sky, Maxus lead Big Bang awards

By exchange4media News Service | Sep 27, 2016

The Ad Club Bangalore’s prestigious Big Bang Awards 2016 grand finale night celebrates Connected India

Vivel's #AbSamjhautaNahin campaign urges women to question stereotypes

By exchange4media News Service | Sep 17, 2016

The new campaign conceptualised by Blush inspires women to voice their opinion and believe in themselves.

Mody University hires Alchemist to handle overall strategy and marketing duties

By exchange4media News Service | Sep 07, 2016

Alchemist won the account to handle the strategy,creative, media planning,and digital marketing responsibilities of the brand. The overall media spends of the university are upwards of Rs.10 crore per annum

A step towards transparency: Digitally native websites appoint Public Editor

By Saif Ahmad Khan | Sep 02, 2016

While much of the mainstream media ranks low on accountability, digitally native websites The Wire and Scroll have tried to initiate a new tradition by appointing a Public Editor who will work towards addressing the concerns of the readers

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