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The Glitch wins the digital mandate of hair oil brand Indulekha

By exchange4media News Service | Nov 30, 2016

As part of this mandate, the agency will handle the digital advertising and social media marketing, content production and reputation management for the brand

HUL's Suvidha centre in Ghatkopar slum addresses hygiene needs of low-income households

By exchange4media News Service | Nov 21, 2016

The centre has been launched on a pilot basis with the aim to provide a holistic approach to address the inter-connected issues of poor hygiene, lack of safe drinking water and poor sanitation in urban areas

e4m inaugural Influencer Award to be unveiled tonight

By exchange4media News Service | Nov 16, 2016

The much awaited exchange4media Influencer award will be unveiled today at the group’s flagship property the exchange4media conclave.

Big advertisers shine at 1st AIM and e4m magazine advertising awards

By exchange4media News Service | Nov 10, 2016

The Association of Indian Magazines (AIM) in partnership with exchange4media constituted the Magazine Advertising Awards. In its first edition, it rewarded excellence in advertising across creative and media categories

exchange4media Influencer Award unveiled

By exchange4media News Service | Nov 10, 2016

The exchange4media Influencer award will raise a toast and celebrate such an individual who has been a Game-Changer in his/ her own right and set new trends for the industry to follow at the exchange4media conclave every year

Airtel appoints Vani Venkatesh as CEO - Retail

By exchange4media News Service | Nov 09, 2016

In her new role, she will be responsible for driving Airtel’s retail strategy to deliver a seamless and world-class customer experience across retail touch points

Ask Arnab his next move @e4m conclave

By exchange4media News Service | Nov 08, 2016

Arnab Goswami President-News & Editor-in-Chief, Times Now, ET Now will be speaking on ‘Why Disruption is the Name of the Game’ at the exchange4media conclave in Mumbai on November 16

BBDO India wins Grand Prix at Warc Prize for Asian Strategy 2016

By exchange4media News Service | Nov 04, 2016

BBDO India managed to take top honours by winning both The Grand Prix, which comes with a $5,000 prize, and The Asia First Award for 'Share The Load', P&G's laundry detergent brand Ariel Matic which used the issue of whose responsibility it is to do the laundry to highlight the wider problem of gender inequality, encouraging Indian men to 'Share The Load'

HUL's Sandeep Verma appointed President Marketing & Sales Bajaj Corp

By Priyanka Mehra | Nov 03, 2016

In his new role, Verma will report into Sumit Malhotra, managing director, Bajaj Corp Ltd, and will oversee sales, marketing, international business divisions

Mainardo de Nardis, CEO, OMD Worldwide to deliver keynote address @exchange4media conclave

By exchange4media News Service | Nov 03, 2016

De Nardis will be addressing the umbrella theme for the conclave this year, which is ‘Marketing 4.0 – Building Brand Love with Emotions and Technology’

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