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Flashed Yesterday: Mindshare, Red Fuse Communications, Colgate Palmolive, Star India win big at IDMA'17

By exchange4media News Service | Jun 18, 2017

Indian Digital Media Awards (IDMA)honour the best work done across digital and mobile media

RERA Impact: Print ads down by 40%

By Ruhail Amin | Jun 12, 2017

The new regulation has forced real estate players to adopt a cautious stance and most of them have cut down on ad spends in a big way

White Rivers Media gets Shrinivas Vasishta on board as Video Content Head

By exchange4media News Service | May 26, 2017

Shrinivas intends to bring in his expertise to seamlessly integrate video content into the overall content strategy of the company’s brands

Sanjay Tripathy exits HDFC as Senior Executive Vice President, Marketing, Product, Digital, and Direct Channels

By Priyanka Mehra & Ruhail Amin | Apr 13, 2017

Tripathy confirmed the news of his exit to exchange4media, tomorrow is his last day in the organisation

Wishfin bolsters marketing team with key new hires

By exchange4media News Service | Mar 29, 2017

Reem Saied joins as CMO, Bhartendra Singh as Head of Product, and Kousik Chatterjee as Head of Sales and Operations

Publicis Ambience’s new TVC for HDFC Mutual Fund stands strong against cancer

By exchange4media News Service | Mar 16, 2017

The campaign aims to highlight the role of charity towards the struggles of the families of cancer patients

Honesty and truthfulness pay rich dividends: Kamal Basu, Marketing & PR Head, Volkswagen India

By exchange4media News Service | Mar 15, 2017

At the Pitch CMO Summit held in Mumbai last week, Basu spoke about the importance of transparency in marketing

Publicis Ambience's new TVC for HDFC Mutual Fund stands strong against cancer

By exchange4media News Service | Mar 15, 2017

The campaign aims to highlight the role of charity towards the struggles of the families of cancer patients

From the frontlines of change: Corporate titans to shine at the India Today Conclave

By exchange4media News Service | Mar 14, 2017

The annual global ideas platform shifts to Mumbai this year and will be held on March 17-18

Top CMOs honoured at Pitch CMO Summit 2017

By exchange4media News Service | Mar 11, 2017

exchange4media celebrated the 10th edition of the Pitch CMO Summit yesterday in Mumbai yesterday. This year, the summit once again saw felicitation of some of the best work done in marketing from the brand side with CMOs getting felicitated for their hard work in different categories.

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