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HDFC Life and VOOT launch HDFC Life YoungStars Season 2

By exchange4media News Service | Jul 17, 2017

YoungStars, a digital talent hunt for kids, is now streaming exclusively on VOOT

Patanjali is among India's Most Influential Brands: Ipsos study

By exchange4media News Service | Jul 14, 2017

Home-grown brands Patanjali and Jio enter the top 10 ranked at fourth and ninth place, respectively, without being featured in the previous edition of the study

Spider-Man: Homecoming mania ropes in up to 60 brands and seven media partners

By Misbaah Mansuri | Jul 08, 2017

This is among the highest brand associations for a Hollywood film in India with a slew of brands like Dell, Disney and OPPO tying up with the recent release

Amazon India announces first ever Prime Day

By exchange4media News Service | Jun 29, 2017

To be held on July 11, Prime members will enjoy additional benefits

Flashed Yesterday: Mindshare, Red Fuse Communications, Colgate Palmolive, Star India win big at IDMA'17

By exchange4media News Service | Jun 18, 2017

Indian Digital Media Awards (IDMA)honour the best work done across digital and mobile media

RERA Impact: Print ads down by 40%

By Ruhail Amin | Jun 12, 2017

The new regulation has forced real estate players to adopt a cautious stance and most of them have cut down on ad spends in a big way

White Rivers Media gets Shrinivas Vasishta on board as Video Content Head

By exchange4media News Service | May 26, 2017

Shrinivas intends to bring in his expertise to seamlessly integrate video content into the overall content strategy of the company’s brands

Sanjay Tripathy exits HDFC as Senior Executive Vice President, Marketing, Product, Digital, and Direct Channels

By Priyanka Mehra & Ruhail Amin | Apr 13, 2017

Tripathy confirmed the news of his exit to exchange4media, tomorrow is his last day in the organisation

Wishfin bolsters marketing team with key new hires

By exchange4media News Service | Mar 29, 2017

Reem Saied joins as CMO, Bhartendra Singh as Head of Product, and Kousik Chatterjee as Head of Sales and Operations

Publicis Ambience’s new TVC for HDFC Mutual Fund stands strong against cancer

By exchange4media News Service | Mar 16, 2017

The campaign aims to highlight the role of charity towards the struggles of the families of cancer patients

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