Search Result : Havells News
 

It's a tiger vs dragon affair in Havells Wires' new campaign

By exchange4media News Service | Jan 14, 2017

Mullen Lintas Delhi has built the ad film around Puliyattam, a south Indian art form, as the brand hopes to further strengthen its connect with consumers

From advertising to entrepreneurship, a sneak-peek at upcoming agencies launched by ad veterans

By Sarmistha Neogy | Jan 11, 2017

The biggest news of 2016 in the advertising domain was when R. Balki stepped down from his position of Group Chairman of Mullen Lowe Lintas

Rewind 2016:Ad campaigns that courted social media backlash this year

By Sarmistha Neogy | Dec 26, 2016

Brands like Ola, Havells, Jack & Jones and Paytm came under social media scanner because of their controversial or ‘sexist’ creatives

Jack & Jones India pulls down alleged ‘sexist ad’ with Ranveer Singh

By exchange4media News Service | Nov 25, 2016

As per media reports, the ad was reported to ASCI, which eventually forced the fashion brand to withdraw the controversial creative

ASCI pulls up Patanjali, Cinthol Deo Stick, Uber, Naaptol among others for deceptive ad claims

By exchange4media News Service | Sep 20, 2016

Out of 98 advertisements against which complaints were upheld, 39 belonged to the Education category, 25 in the Healthcare & Personal Care category, followed by 11 in the Food & Beverages category, six in e-commerce category and 17 advertisements from other categories

R Balki moves on from Mullen Lowe Lintas Group as Chairman

By Priyanka Mehra | Aug 10, 2016

He is moving out after a stint of over two decades with the agency

ASCI upholds complaints against PepsiCo, Amazon, Patanjali, Flipkart & Dabur among others

By exchange4media News Service | Aug 05, 2016

Out of 109 advertisements against which complaints were upheld, 41 belonged to the Healthcare & Personal Care category, 23 to the Education category, followed by 12 in the Food & Beverages category, 9 in the E-commerce Category, 9 in Consumer Durables Category and 15 advertisements from other categories

HUL, Bajaj Auto, Amul, Hero Motocorp amongst winners at Pitch Top 50 Brands 2016

By exchange4media News Service | Jul 25, 2016

The gala event of the sixth edition of exchange4media’s Pitch Top 50 Brands concluded today at Hotel Le-Meridien, Gurgaon. In the presence of Maheish Girri, National Secretary, BJP, a list of the nation’s best brands was unveiled. The winners included Mahindra & Mahindra,Britannia Good Day, Amazon, Youtube, Paytm

Innovation drives low-involvement category brands for greater connect

By Sarmistha Neogy | Jul 22, 2016

Recently, Varuna Pumps, Finolex Fans, Cello Butterflow, Coverfox and HDFC Ergo have used interesting and engaging narratives to communicate with their audience on both television and the digital mediums to create a strong brand recall

Tit for tat: Now, Patanjali Ayurved to drag ASCI to court

By exchange4media News Service | Jul 13, 2016

Patanjali Ayurved plans to take legal action against Advertising Standards Council of India citing a Bombay High Court order that last year declined to recognise the body as a regulator

123

JOBS & CAREER