Search Result : Groupm News

Vidooly expands presence to Mumbai; appoints Preeti Jadhav as VP of Revenue

By exchange4media News Service | Sep 21, 2017

Jadhav will lead strategic growth at Vidooly by identifying key revenue channels and opportunities. She will also be responsible for business development and partnerships at Vidooly

Social Street Sweeps Creative Awards at The Ad Club Bangalore's Big Bang Awards 2017

By exchange4media News Service | Sep 20, 2017

At the 22nd edition of Ad Club Bangalore’s annual Big Bang Awards Social Street, Mindshare and Maxus bagged Creative Agency of the Year, Media and Digital Agencies of the year, respectively

How will storytelling rescue advertising in the digital age?

By Nishant Saxena | Sep 13, 2017

While storytelling has always been an important aspect of advertising, for brands it is important to create meaning and emotional connect with its target audience.

Mindshare's ANNA introduces 'progammable' media

By exchange4media News Service | Sep 08, 2017

The new service will be offered with partners AppNexus and Jivox.

MEC and Maxus will become WAVEMAKER

By exchange4media News Service | Sep 07, 2017

The brand will go live locally as the merger completes in each country, to be finalised by January 2018

And the IPL media rights go to…

By Naziya Alvi Rahman and Madhuwanti Saha | Sep 04, 2017

As the bidding for the IPL rights is scheduled to open today, we take a look at the speculations on the amount BCCI can procure from the auction and the property’s brand power

iProspect names Rohan Philips as Global Chief Product Officer

By exchange4media News Service | Aug 31, 2017

Global business performance agency focuses on innovation and transformation with appointment

FCB's Worldwide CEO Carter Murray to speak at the e4m Conclave

By exchange4media News Service | Aug 29, 2017

He will be among a galaxy of speakers at the 17th edition of exchange4media’s flagship event.

GroupM announces Kartik Sharma as MD of 'NewCo'; T. Gangadhar to be Chairman, India & MD, Essence, North Asia

By exchange4media News Service | Aug 29, 2017

Sharma will report to GroupM South Asia CEO, CVL Srinivas and Tim Castree; Gangadhar will report into Kyoko Matsushita, CEO of Essence APAC

Idea behind #TweetToTheTop was to help media agencies use our platform better: Simon Brockman, Head of Global Agencies, APAC, Twitter

By Abhinna Shreshtha | Aug 29, 2017

Twitter kicked off its new media agency programme #TweetToTheTop in India on Monday. We caught up with Simon Brockman, Head of Global Agencies, Asia Pacific, at Twitter to understand more about the same