FoxyMoron Flags OffPhosphene

With a vision of bringing together Content, Media & Technology FoxyMoron has launched a unique centre of excellence called Phosphene. With Phosphene,...

Godrej & Boyce targets Rs 320 crore by FY21 for its new premium furniture brand Script

With a marketing budget of Rs 25-30 crores, Godrej & Boyce will put more emphasis on digital for its new premium brand Script

Digital Media Veteran Krishna Mohan Jha launches new venture, Nine Triangles

Krishna Mohan Jha, a senior talent in the Digital Media space, has moved to an entrepreneurial role and launched his own venture, “Nine Triangles”

PC Chandra Jewellers celebrates motherhood with a new wedding campaign

As a tribute to this truly special bond PC Chandra Jewellers and Bates CHI&Partners have developed the new wedding campaignthat celebrates this relati...

The battle that print industry fought in 2017

Demonetisation, GST, restrictions on press freedom and the race with digital mediums impacted the industry hard

Companies focused on evolving their business models after DeMon: Shailendra Naidu, Obopay

Naidu also talks about the ushering in of a new era of digital payments and says this is just the beginning and there’s lots of space for newer player...

Happy 10th Birthday Viacom18: The rise and way ahead...

Clocking a 40X growth in the topline over the last 10 years with five diverse business lines, Viacom18 has turned out to be one of the fastest growing...

Sony Pictures Sports Network to broadcast India's tour of SA

The series will be telecast on SONY TEN 1 channels with English commentary and on SONY TEN 3 channels with Hindi commentary

Nasscom, T-Hub and Government of Karnataka partners with Bloomberg|Quint

Pioneering new initiative for entrepreneurial businesses to scale for growth and reach the next level

Amar Ujala Crosses 100 Mn Video Views

Amar Ujala has stayed ahead of the curve with the launch of India’s first interactive fully digital TV - Amar Ujala TV

Guest Column: The industry is eliminating the skills gap in digital marketing strategy

As the demand for brands with a strong digital presence increases, businesses find themselves staring down at depleted digital marketing talent pools

Amazon & Flipkart are making it impossible for other businesses to grow: Lord Waheed Alli, Koovs

Lord Waheed Alli, Ex-Chairman of Asos.com, a British online fashion retail giant, is building Koovs as one of India’s leading affordable western fashi...

Dalda's new campaign reflects changing face of Indian kitchens

The integrated campaign ‘Naye Zamane ka Naya Dalda’ is created by Leo Burnett India

Snapchat lays off employees after constant increase in bleak earnings – Reports

According to recent reports, 18 employees from Snap’s recruiting division have been let go.

Dish TV announces ‘HD for All’ in a landmark move

While market charges access fee to provide HD channels, DishTV will now give the access to popular HD channels to all subscribers

DishTV launches "HD for all" initiative

DishTV will now give access to popular HD channels to all its subscribers

Havells launches new ad campaign to showcase latest offerings in its lighting portfolio

Conceptualized by Mullen Lintas Delhi, the campaign highlights unique features and benefits of the new products

Facebook to compare social ads to TV, experts feel new tool will add value to brands

Facebook's two new brand measurement tools will compare brand lift across Facebook-only ads, TV-only ads or both types of ads