Search Result : Federal Bank News
 

Mindshare, HUL, Vijay Shekhar Sharma win honours at Maddies 2016

By exchange4media News Service | Sep 30, 2016

A total of 37 metals were given away along with 3 Hall of Fame Awards. In all, 15 Gold metals were awarded, as exchange4media celebrated the best work done in mobile marketing in the latest edition of its annual mobile awards---The Maddies

Mojo Rising music fest to enthral Kochi

By exchange4media News Service | Feb 16, 2015

Mojo Rising, the two-day music fest will feature 16 popular bands from across India such as Junkyard Groove, Jhanu, Baiju Dharmajan Synticate, Anju Brahmasmi, with a headliner act by Agnee; the event will be held on February 20 and 21

Movie premieres on TV: How are brands cashing in?

By Collin Furtado | Aug 26, 2014

Bollywood movies premiered on TV almost immediately post theatrical release are viewed by all major brands as an impact purchase, a one-time property investment to get maximum eyeballs. Is this a win-win for brands & TV channels?

Bates CHI & Partners appoints Asheesh Malhotra as Mumbai Head

By exchange4media News Service | Aug 07, 2014

As President & Head of Bates CHI & Partners Mumbai, Malhotra will report to CEO Srikanth VS. He joins in from Ogilvy Mumbai, where he was leading Unilever's Beverages division for South Asia

Bates CHI & Partners appoints Asheesh Malhotra as Mumbai Head

By exchange4media News Service | Aug 06, 2014

As President & Head of Bates CHI & Partners Mumbai, Malhotra will report to CEO Srikanth VS. He joins in from Ogilvy Mumbai, where he was leading Unilever's Beverages division for South Asia

Federal Bank first ever pan-India ad campaign: Does it really make a connect?

By Ankur Singh | Jul 15, 2014

Ogilvy's 3-ad campaign for Kerala-based Federal Bank plays on the emotional connect of an old, endearing couple who personify reliability and care. exchange4media finds out if it succeeds in striking the right chord

DDB MudraMax Media appoints Amita Karwal as EVP to head North & East

By exchange4media News Service | Apr 17, 2014

Karwal comes with two decades of experience. Her previous stint was with Samsung where she led their media marketing function

DDB Mudra West appoints Sharat Kuttikat as Creative Director

By exchange4media News Service | Jun 21, 2013

Kuttikat will partner with Jayesh Vaghela to oversee the creative side of the client roster, including Arvind, Zydus Wellness & Symphony, among others

Federal Bank initiates media and creative pitch

By Deepa Balasubramanian | Apr 17, 2013

Bidding process for the creative pitch is believed to have commenced on April 15 at the Bank’s office in Aluva, Kerala. Account size estimated at Rs 35 cr-Rs 40 cr

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