Kotak Mahindra Bank & Zeta launch Paymint

The multi wallet solution enables secure, easy and paperless process for employee allowances and reimbursements

VOOT now streaming Bigg Boss Season 11

The reality show garnered 70 mn views in first 10 days on VOOT

Did not pay attention to how big or small the brand was while choosing winners: Tarun Chugh, Bajaj Allianz

In this year’s edition of Maddies by e4m, a total of 46 Metals were given away along with 3 Hall of Fame Awards. In all, 9 Gold Metals were awarded.

Mindshare swept Maddies in 2016, who will it be this year?

A total of 37 metals were given away along with 3 Hall of Fame Awards at last year’s edition of exchange4media’s mobile marketing awards. With tougher...

Mindshare, GlaxoSmithKline Consumer Healthcare win honours at Maddies 2017

In this year’s edition, a total of 46 metals were given away along with 3 Hall of Fame Awards. In all, 9 Gold metals were awarded.

We are looking forward to bulk up our distribution drive: Saurabh Gupta, Vanesa Care

The Director & CMO of Vanesa Care spoke about the brand’s plans to improve its width and depth of distribution

Top 10 Utility and Social Apps in India

These apps are either already leading destinations for advertising or preparing to attract advertisers

PACE salutes grassroots recyclers with its ‘Salam Hai’ campaign

The campaign, released on the occasion of Gandhi Jayanti, promotes waste segregation and recycling

With two million advertisers onboard Instagram, experts call it an ideal platform

As the user base grows to 800 million with 500 million monthly active users, Instagram is surely becoming a favourite with brands and advertisers

Media ACE'17: Shashi Sinha is Network Head of the Year, Nandini Dias named Agency CEO of the Year

Shashi Sinha, CEO of IPG Mediabrands, was named Network Head of the Year while Nandini Dias, CEO of Lodestar UM, won Agency CEO of the Year award at e...

Viacom18 announces partnership with KidZania Delhi

The partnership aims to create a new ecosystem through experiential entertainment

Kids channels optimistic about growth this festive season

Kids channels of Viacom18, Disney India, Turner International and SPN expect ad sales to pick up in the festive period through their tentpole marketin...

Ranveer Singh-Alia Bhatt's quirky avatar in Make My Trip's new ad is impressive

New campaign aims at first-time users by providing ‘first-night free’ – a first-ever offering by the brand on online hotels booking

Healthy Onam ad spends spell hope for Navratri and Diwali

The Kerala advertising industry saw an increase of 10% in the overall festive ad spend this year

Events and activation industry to cross 10k crore mark by 2021: EY Report

The key drivers for this robust growth are digital activation, sports leagues, rural expansion and government initiatives followed by IPs, personal ev...