Search Result : Etc News

Former Myntra marketing communications head launches agency, Canvilicious, with big client wins

By exchange4media News Service | May 24, 2017

The integrated marketing agency by Ainara Kaur has signed on, and Inito as its big ticket clients

GREY Group India appoints Mayuresh Dubhashi as ECD

By exchange4media News Service | May 24, 2017

Dubhashi, a Mechanical Engineer, has been in the advertising industry for nearly 15 years

Havas Group launches Client Trading Solution

By exchange4media News Service | May 24, 2017

CTS is a client facing, fully transparent control tower displaying all programmatic trading, allowing clients to track and monitor their programmatic buying in one place

Swiggy eats its way to success; records highest ever business during IPL 2017 Final

By Venkata Susmita Biswas | May 23, 2017

Swiggy saw 23% increase in new user orders on the back of IPL alone

Nail-biting finale over, now a look at the valuations and future of IPL

By Anurag Singh | May 22, 2017

From the bidding process to media and broadcast rights, here’s how IPL 2018 may pan out

'BARC India was set up with the mandate to measure what India watches'

By exchange4media News Service | May 20, 2017

24 hours after the controversy over Republic ratings, BARC has issued a statement defending its data

When BARC had a tussle with broadcasters even earlier...

By exchange4media News Service | May 20, 2017

With English news channels and BARC India taking pot shots at each other we take a look at earlier instances when the broadcasting industry wasn’t happy with the measurement agency

BCCL books Arnab for cheating; Arnab calls BCCL 'crying Goliath'

By exchange4media News Service | May 18, 2017

BCCL has lodged a complaint against Goswami and journalist Prema Sridevi for commission of offences of theft, criminal breach of trust, misappropriation of property and infringement of BCCL IPR. Goswami says Times is in a state of panic.

We want to collaborate with other ad clubs: K. Anbuchezhian, President, Ad Club Madras

By B Swaminathan | May 18, 2017

He also speaks about Chennai’s unique predicament as a city to attract young talent from outside the city

Success is all about evolving and learning: Dr. Subhash Chandra

By Ruhail Amin | May 16, 2017

With Essel Group celebrating 90 years of its existence, Rajya Sabha Member of Parliament and Chairman, Essel Group, Dr. Subhash Chandra shares some remarkable insights of his journey and unique style of leadership