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Sampark PR merges with Insight Communications; bags PR mandate for Escorts Ltd

By Indrani Sinha | Jan 19, 2007

Sampark PR has bagged the PR and investor relations business for Escorts Ltd, the flagship company of the Escorts Group. Meanwhile, in a bid to further strengthen its pan Indian presence, Sampark PR has strategically merged itself with Delhi-based PR firm Insight Communications.

Now watch film promos on mobiles through multi-media messaging

By Akshay Bhatnagar | Dec 12, 2002

The introduction of multi-media messaging (MMS) on mobile has opened a new platform for breaking news or running brand promos now. Don't be surprised if you get even a new movie promo splashing on your mobile screens soon.

Major broadcasters get interactive - Viewer's SMS causes traffic jam

By Akshay Bhatnagar | Sep 18, 2002

While the KBC is rerun, it has a new element this time. Interactivity. Viewers can participate real time not by calling the already clogged line but by sending SMS. Response? Such was the deluge that Star's systems crashed in few minutes.

Major broadcasters get interactive – Viewer’s SMS causes traffic jam

By Akshay Bhatnagar | Sep 17, 2002

While the KBC is rerun, it has a new element this time. Interactivity. Viewers can participate real time not by calling the already clogged line but by sending SMS. Response? Such was the deluge that Star’s systems crashed in few minutes struggling t

Capital bags Escotel’s ad account

By exchange4media News Service | Mar 05, 2002

Capital Advertising, Delhi has bagged Escotel account from Enterprise Nexus. The agency, which was earlier handling the post-paid (cellular) business account, will now work on the pre-paid business as well. According to industry sources the account is wort