Search Result : Epsilon News

Guest Column: Leveraging Data in an Omnichannel World: Stacey Hawes, President, Data Practice, Epsilon

By Stacey Hawes | Jul 03, 2017

As marketing moves away from mass, push-based messaging towards more personalised communication with consumers, the power and potential of data-driven marketing is clear

Leveraging data to create unified profiles will allow marketers to activate digital channels: Daniel DeZutter, Epsilon

By Surya Kannoth | Jul 09, 2016

In a brief chat, Epsilon’s Daniel DeZutter throws light on the changing landscape of the digital marketing space, where India figures in their analytics strategy and more

Ashish Sinha appointed as Country Head, Epsilon India

By exchange4media News Service | Sep 19, 2015

He was previously Managing Director at AIG Data Solutions. He will lead the service delivery team, and work closely in launching, growing and developing Epsilon’s Bengaluru Delivery Center

Regina Leung’s role in Epsilon expanded to Vice President

By exchange4media News Service | Feb 06, 2012

Epsilon taps seasoned marketer Regina Leung for a role as Vice President to drive lead generation and brand awareness in Asia and Europe

Guest Article: Marketers & changing consumer behaviour

By Adrian Hoon | Jan 30, 2012

As per a study carried out by Epsilon, consumers in India have most keenly embraced social media & have the highest usage rates for Facebook & Twitter

Email marketing the most likely to grow: Adrian Hoon, Epsilon

By exchange4media News Service | Dec 15, 2010

Email marketing firm Epsilon has announced new clients and doubled its client base in 2010. Asia Head Adrian Hoon talks about how Internet usage in India is poised to grow, and as email is the most popular activity for users, email marketing should be a top priority for marketers.

India Today Group Digital goes the email way with Epsilon

By exchange4media News Service | Aug 13, 2010

Epsilon, the marketing services company announced that it has signed an agreement with India Today Group Digital, to provide a full suite of email related services. India Today Group Digital is the online business unit of The India Today Group.