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DDB Mudra South & East appoints Rajat Ray as Associate Vice President

By exchange4media News Service | Jun 20, 2015

Ray joins DDB Mudra from a five year stint at Ogilvy & Mather, where he was last designated Client Services Director and led the Consolidated Advertising team on the IBM account

DDB Mudra South & East appoints Rajat Ray as Associate Vice President

By exchange4media News Service | Jun 19, 2015

Based out of the agency's Bengaluru office, he would be reporting to Sujay Ghosh, Executive Vice President, DDB Mudra South & East

Parry Nutraceuticals awards digital to EuroRSCG

By exchange4media News Service | May 30, 2012

The agency will be responsible for creating a strong digital presence for Parry's nutritional food supplements

Prakash Dharmarajan puts in his papers as President, O&M Chennai

By Judy Franko | Jul 05, 2010

Prakash Dharmarajan, President, O&M Chennai, has called it a day at the organisation. Dharmarajan, who had joined O&M from Orchard Chennai in December 2006, has been heading the agency’s Chennai operations for more than three years. Confirming his movement to exchange4media, Dharmarajan said, “I am starting something on my own, which has got nothing to do with advertising.”

Future Group's Home Town in pact with Parryware

By Source: Business Standard | Nov 07, 2007

Leading sanitaryware company Parryware Roca has entered into an agreement with Home Town, the specialty home products retail chain from the Future Group. Under this tie-up, Home Town outlets will display and sell the entire range of Parryware bathroom products.

Brands talk the language of colours; advertisers decode their meaning

By Tasneem Limbdiwala | Sep 10, 2007

It’s been proved that colours affect our moods, hence colour therapy. Colours signify different emotions, hence the care we take while choosing the perfect bouquet of flowers. So it’s but natural that marketers and advertisers colour wrap their products for the right appeal that, more importantly, translates into sale at the point-of purchase. exchange4media talks to leading ad honchos on how colour plays an important role for different brands.

JWT, Rediffusion DY&R, O&M, Mudra in fray for Rs 15-cr Parryware Roca creative account

By Judy Franko | Feb 07, 2007

Parryware Roca, a 50:50 joint venture between Murugappa Group’s EID Parry India Ltd and Roca Sanitario of Spain, has called for creative pitch. It is reliably learnt that O&M, Mudra, Rediffusion DY&R, O& M and incumbent agency JWT are among those in the fray for the business, pegged at Rs 15 crore by sources close to the development.

Roca of Spain forays into Indian market with JV with Parryware

By exchange4media Chennai Bureau | Apr 21, 2006

Roca of Spain has entered into a 50:50 joint venture partnership with Parryware Glamourooms. Roca brand products will now be marketed in India by the JV, and the list includes premium brands like Laufen.

Hunt begins for Teacher’s Achievement Awards 2005 honours

By exchange4media News Service | Nov 23, 2005

This is a special year for Teacher’s Scotch whisky for more reasons than one – it is celebrating its 175th anniversary across the world; it continues to celebrate its leadership position in the scotch segment in India and is set to host the Teacher’s Achievement Awards for the fifth successful year.

Parryware to expand taps and fittings business

By exchange4media Chennai Bureau | May 28, 2005

Parryware, a division of EID Parry (India) Ltd., and a part of Rs 6200-crore Murugappa Group, is to take its taps and fittings' accessories segment product line across the nation this year.

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