Search Result : Digital Media News

e4mChillout: Nitin Bhatia goes from being a weekday busybody to a weekend enthusiast

By exchange4media News Service | Jun 24, 2017

Nitin Bhatia, Managing Director - Executive Alerts at Meltwater,opens up about his love for fitness, cricket, travel and sports, and how he uses the weekends to add these to his busy schedule

Guest Column: News from the IAA Studio-India Chapter Live in Cannes 2017

By Pradeep Dwivedi | Jun 24, 2017

Pradeep Dwivedi, CEO – Sakal Media Group, and a dedicated member of the International Advertising Association (IAA) India Chapter, gives an overview of happenings at the IAA cabana

Big Trunk Communications wins digital mandate for Rareitis

By exchange4media News Service | Jun 22, 2017

Rareitis is an online market for Indian artefacts, handlooms and clothing from various parts of India

Cannes Lions 2017: Unilever Global CMO Keith Weed talks of embracing old and new rules in advertising

By exchange4media News Service | Jun 22, 2017

Weed also spoke on key issues such as ad fraud, embracing diversity in advertising and why brands first need to engage their consumers

Brands are getting impacted on Twitter in a big way: Rohan Noroha

By Ruhail Amin | Jun 21, 2017

At the recently concluded Indian Digital Media Awards 2017, Rohan Noroha, Industry Manager, Twitter India, spoke about how brands were using social mediums, especially Twitter, as a reliable marketing platform

Digital marketing is a marathon, not a sprint: Jeff Bullas

By exchange4media News Service | Jun 19, 2017

Jeff Bullas, world renowned digital marketing guru, shares some best practices for success in digital marketing

Innovation is at the core of what we do on the tech and content fronts: Tuhin Menon, Culture Machine

By Dolly Mahayan | Jun 19, 2017

How Culture Machine has aced the differentiator game, one video at a time

Flashed Yesterday: Mindshare, Red Fuse Communications, Colgate Palmolive, Star India win big at IDMA'17

By exchange4media News Service | Jun 18, 2017

Indian Digital Media Awards (IDMA)honour the best work done across digital and mobile media

5 best practices of social media marketing: Zoe Cairns

By Ruhail Amin | Jun 16, 2017

Zoe Cairns, internationally acclaimed social media consultant, who will conduct a special workshop at IDMA 2017, shares the five best practices that brands should follow to make the most of their social media strategy

Tech Manch 2017: Experts discuss the art and science of marketing

By exchange4media News Service | Jun 16, 2017

Global experts from fields such as digital media, social media, and pure play marketing are part of the day-long event that combines knowledge seminars, power packed sessions and awards