Search Result : Digital Media News

Guest Column: Monetizing Video: Addressing the Digital-Native Publisher's Conundrum: Karan Gupta, CEO, AndBeyond.Media

By Karan Gupta | Oct 25, 2016

One of the biggest challenges that we presently face is understanding how the nature of content consumption and receptiveness towards content has changed writes Karan Gupta, CEO, AndBeyond.Media

I dream of an Independent media not answerable to anyone but to itself: Arnab Goswami

By exchange4media News Service | Oct 19, 2016

Speaking at the EEMAX Global Conclave & Awards 2016, Managing Editor-in-Chief, Times Now & ET Now, Arnab Goswami poured his heart out on his thoughts on media and journalism

IPL media rights ITT gets massive response

By exchange4media News Service | Oct 19, 2016

The Media Rights bid submission process will happen on October 25, 2016.

Content, which is engaging and builds dialogue with consumers, drives any digital brand campaign: Rohit Prakash Gupta

By exchange4media News Service | Oct 17, 2016

Dabur has embarked on a journey to become ‘Future Ready’, across its product line as well as communications and Rohit Prakash Gupta, Head of Marketing Services, Dabur India, calls digital “a key pillar” of this strategy

Gozoop in talks to acquire 56 Blue Lights

By exchange4media News Service | Oct 17, 2016

Known for its aggressive expansion and global footprint that spans three continents, this could mark Gozoop’s third acquisition since the company’s inception in 2010. Gozoop acquired Indian digital media firm Red Digital in 2013 and iThink Infotech a technology agency in 2014

Media owners net ad revenues to grow 6.5% to $179 billion this year: Magna Intelligence US Ad Forecast

By exchange4media News Service | Oct 13, 2016

In 2017, market growth is expected to slow down to +1.4%, mostly due to the lack of cyclical even-year drivers while the underlying demand will remain strong, the report stated

Express Group set to woo youngsters with new video-driven website

By Saif Ahmad Khan | Oct 10, 2016

InUth will be led by Kunal Majumder, who will be supported by a young team of multimedia journalists

Amagi launches India’s first online platform to plan, buy and target ads on national TV

By exchange4media News Service | Oct 06, 2016 combines the reach of television with the targeting benefits and is also an effective brand-building solution for SMEs

Radio Mirchi partners with Gaana for content sharing

By exchange4media News Service | Oct 06, 2016

Two of Radio Mirchi’s most popular humour shows, Mirchi Murga and Hansi Ke Phuwarey, added to app

Ajit Sawant joins KnightsAD as Co-Founder & MD

By exchange4media News Service | Oct 05, 2016

Sawant joins from Techzone, an entity under Eros International, where he spearheaded business development strategies