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MEC named 2016 Media Agency Partner of the Year, Americas, by Adobe

By exchange4media News Service | Mar 23, 2017

The accolade recognizes MEC’s commitment to create data-driven and innovative brand communication and celebrates the work that MEC and Adobe delivered together in 2016

Opinion is the future of journalism: Arnab Goswami

By exchange4media News Service | Mar 23, 2017

Goswami listed a few points which are the mantras of his upcoming TV channel, Republic, and why TV going the digital way is the future

AION Fund to acquire majority interest in PlanetCast Media

By exchange4media News Service | Mar 22, 2017

AION Fund is an India-focused fund established by an affiliate of Apollo together with ICICI Venture Funds

M&E industry in India to grow at a faster pace of 14% between 2017-21: FICCI-KPMG report 2017

By exchange4media News Service | Mar 22, 2017

Advertising revenues expected to increase at a CAGR of 15.3 per cent. 2017 likely to witness marginally slower rate of 13.1 per cent as the economy recovers from the lingering effects of demonetisation and initial uncertainties arising from GST implementation

Social Kinnect wins the digital marketing mandate for Safari Bags

By exchange4media News Service | Mar 21, 2017

Safari Bags takes the big leap into digital with this association, gets set to launch the brand online

JWT Mumbai creates 8 ad films for AMFI's investor awareness outreach program

By exchange4media News Service | Mar 18, 2017

The campaign wants investors to realize “Mutual Funds Sahi Hai”

Social Kinnect bags the digital media mandate for fbb

By exchange4media News Service | Mar 16, 2017

The mandate includes the digital duties of creative strategy and management of the brand’s digital assets

Discovery Networks establishes India Advisory Board

By exchange4media News Service | Mar 09, 2017

First of its kind board comprises eminent leaders from the world of corporate, digital media and public policy

IBD India bags creative duties of SYSKA Personal Care Appliances division

By exchange4media News Service | Mar 04, 2017

IBD India launches two major campaigns with actors Sushant Singh Rajput and Tamannaah Bhatia for men’s and women’s range respectively

ALTBalaji launches Global OTT Entertainment Platform with technology partners Diagnal and Xstream

By exchange4media News Service | Mar 03, 2017

The subscription-based platform will be commercially available from mid-April 2017

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