India TV’s Chunav Manch Gujarat gets unprecedented support

The film took the first step towards solving the impending crisis; by talking about it on social media

Sintex & DDB Mudra West launch #ReviveOurRivers to create social awareness

The film took the first step towards solving the impending crisis; by talking about it on social media

Diwali ad campaigns that are all things sparkly

Diwali ad campaigns by OnePlus, Nokia, Reliance FRESH, Big Bazaar and Legrand India made all the right noises when it comes to dialling consumers emot...

Healthy Onam ad spends spell hope for Navratri and Diwali

The Kerala advertising industry saw an increase of 10% in the overall festive ad spend this year

Future Group launches fbb ‘Yours Cutely’ campaign for kids

Created and conceptualised by DDB Mudra West, the fun campaign features kids styled in different outfits for various occasions

DDB Mudra Group wins creative mandate for PUMA

The business will be led by Ranji Cherian, President and Managing Partner, DDB Mudra South and Vishnu Srivatsav, Creative Head, DDB Mudra South

DDB Mudra Group appoints Deepak Nair as its first Chief Growth Officer

Nair will also manage the responsibilities of 22feet Tribal Worldwide as its Chief Executive Officer

Kinetic Worldwide's Yusuf Merchant and Adil Khan join DDB MudraMax's senior leadership

Yusuf Merchant has joined as Vice President, DDB MudraMax-OOH while Adil Khan has come on board as Associate Vice President of the same agency

Creativeland Asia gets Souvik Datta as ECD for Delhi-NCR branch

With an experience of over 17 years, Datta has worked with leading advertising firms such as Lowe Lintas, DDB Mudra Group, TBWA\India and Contract

'Ghar Aaiye Na' campaign by Big Bazaar expounds on 'home is where the heart is' adage

The campaign created by DDB Mudra West aims to increase awareness about the home décor and kitchen segment of Big Bazaar

It was important for us to make sure that we are the voice of positivity: Harrish Bhatia, CEO, MY FM

Harrish Bhatia, CEO of MY FM, says that they want to bring back the light hearted purposeful listening that radio always promised

Leo Burnett India bolsters key leadership with Saraswathi Laxman, Gaurav Dudeja

Both Laxman and Dudeja join as Executive Vice Presidents in the New Delhi office

Ace Boxer Vijender Singh is the Face of Patanjali Health Drink - Power Vita

The marketing campaign for the new product is led by a TVC conceptualised by DDB Mudra North

Five ads that became social media gold

We decode 5 ads that recently went viral... We decode 5 ads that recently went viral...

Tushar Pal joins Law & Kenneth Saatchi& Saatchi as ECD

He has over 15 years of experience across agencies such as Lowe Lintas, DDB Mudra, Ogilvy and FCB Ulka