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2013 redux: When channels pulled out of TAM

By exchange4media News Service | May 19, 2017

In the 2013 standoff between broadcasters and TAM, advertisers steadfastly stood behind the TV audience measurement agency

Amazon.in, Hindustan Lever lead BARC's Top 10 brands and advertisers list respectively @Week 19

By exchange4media News Service | May 19, 2017

Amazon.in climbed to the top of BARC'S Top 10 Brands Across Genres for Week 19 of 2017's viewership and ad insertions with 21,668 insertions

Dettol Toilet Soaps and Hindustan Lever lead BARC's Top 10 brands and advertisers @ Week 18

By exchange4media News Service | May 12, 2017

Dettol Toilet Soaps climbed to the top of BARC’S Top 10 Brands Across Genres for Week 18 (April 29–May 5) of 2017’s viewership and ad insertions with 9,865 insertions

Lalitha Jewellery and Hindustan Lever lead BARC's Top 10 Brands and Advertiser @Week 17

By exchange4media News Service | May 06, 2017

Lalitha Jewellery climbed to the top of BARC’S Top 10 Brands Across Genres for Week 17(22–28) of 2017’s viewership and ad insertions

Dettol Toilet Soaps and Hindustan Lever lead BARC's Top 10 Brands and Advertiser @Week 16

By exchange4media News Service | Apr 28, 2017

Dettol Toilet Soaps and Hindustan Lever take the lead in BARC’s Top 10 Brands Across Genres and Top 10 Advertiser lists, respectively

Hotstar takes second spot @BARC's Top 10 Brands Across Genres in Week 15

By exchange4media News Service | Apr 25, 2017

Hotstar, which entered BARC India’s Top 10 Brands in week 14, swiftly climbed to the second spot in Week 15

IPL and Amazon.in enter BARC's Top 10 Brands list @Week 12

By exchange4media News Service | Mar 31, 2017

While Dettol Toilet Soaps retained its top spot in BARC's Top 10 Brands, IPL-10 and Amazon.in, among others, made an entry in the list at fourth and eighth spots

IPL and Amazon.in enter BARC's Top 10 Brands list @Week 12

By exchange4media News Service | Mar 31, 2017

While Dettol Toilet Soaps retained its top spot in BARC's Top 10 Brands, IPL-10 and Amazon.in, among others, made an entry in the list at fourth and eighth spots

Dettol Toilet Soaps, Hindustan Lever lead @BARC Top 10 Brands and Top 10 Advertisers lists respectively

By exchange4media News Service | Mar 24, 2017

In Week 11, Hero Splendor Range moved to second spot on the Brands list with 8719 insertions, while in Advertising, FMCG firm Hindustan Lever, Reckitt Benckiser India, and Cadburys India retained their top three spots

Jio Digital Life leads BARC's Top 10 Brands; Hindustan Lever leads Top 10 Advertisers

By exchange4media News Service | Mar 17, 2017

In week 10, FMCG firm Hindustan Lever and Reckitt Benckiser India retained their top two spots in the Top 10 Advertisers list

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