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e4mrecap: The Week That Was

By exchange4media News Service | Aug 19, 2017

A recap of the most important stories that you may have missed this week

Brands touch hearts this Independence Day

By Misbaah Mansuri | Aug 14, 2017

From Ola to Badshah Masala, brands are using their position to initiate social change, create dialogue and create capital for meaningful causes.

Catch-up game on as regional media gains ground on the back of ad spends

By Ruhail Amin | May 31, 2017

Mainstream TV, OTT, cinema are all reorienting themselves to stand up to the stiff competition posed by the growing clout of regional media houses

Network18 reorganizes revenue function, announces key elevations

By exchange4media News Service | May 10, 2017

Mukund Setlur, Sudip Roy, Amit Tripathi and Sonia Kapoor to take up additional responsibilities.

India's premier money, investment and personal finance offering The MoneyMile launches across platforms

By exchange4media News Service | May 09, 2017

Veteran business journalists Vivek Law, Mitali Mukherjee, finance guru Surya Bhatia and content creator Sumit Sabharwal come together to create a finance platform across digital, TV and other mediums

Amagi Media Labs offers geo-targeted ad solutions for two Viacom regional channels

By exchange4media News Service | May 03, 2017

COLORS Kannada and COLORS Marathi will now leverage Amagi’s technological expertise

Network 18 reports 5% YOY Q4 growth; full year growth flat

By exchange4media News Service | Apr 20, 2017

The highlights for the quarter reflected tepid ad-industry environment, strength in Hindi general entertainment, regional entertainment, and kids’ genres, as well as challenges faced by HomeShop18

TV18 reports 7% YoY Q4 growth

By exchange4media News Service | Apr 20, 2017

TV18 posted consolidated revenues of Rs. 2,677 crores (including proportionate share of JVs) in FY17, a 7% YoY growth, driven by entertainment and national news

BARC India updates TV Universe; total TV viewership jumps up by 18%

By exchange4media News Service | Mar 03, 2017

With the new Universe Estimate (UE), Week 8 has seen a significant increase of 18 per cent in Total TV viewership in the country. Total TV impressions have grown from 22.7 billion in week 7 to 26.7 billion impressions in week 8

Aaj Tak, India Today TV win best Hindi, English News Channel honours respectively at ENBA

By exchange4media News Service | Feb 27, 2017

Other notable winners at the latest edition of exchange4media's news broadcasting awards (ENBA) included CNBC TV18, CNBC Awaaz, NewsX, News9 and NDTV 24x7

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