Search Result : Cafe Coffee Day News
 

We believe that coffee and art go hand in hand hence wanted to engage with creative audiences who love coffee: Bidisha Nagaraj

By Vernika Awal | Feb 26, 2016

Café Coffee Day’s Group President Marketing, Bidisha Nagaraj speaks about their latest social media activity – a video campaign in a five part series called ‘Beano.’

Guest Column: Decoding the food tech revolution: Pradeep Prabhu

By Pradeep Prabhu | Nov 18, 2015

Pradeep Prabhu – Co business head, BURRP, explains how food-tech is easily a favourite pick among venture capitalists. “Considerable money will still come in and serenade this sector over the next few years. Whether it will yield returns or go down the drain – only time can tell,” he says

Madison Media Bangalore bags Rs100 crore worth wins

By exchange4media News Service | Feb 05, 2015

Madison Media Omega, the Bangalore office of Madison Media Group, has bagged JG Hosiery, Metro Cash & Carry, Zivame, Ashirwad Pipes and Total Environment

FreeCharge and Delhi Dynamos partner for Indian Super League

By exchange4media News Service | Oct 22, 2014

This association will be leveraged on the Digital platform and other channels through a series of social media contests and sweepstakes and lots of other engaging content. The contests will run for the complete season which ends in December

Max Bupa Health Insurance announces 3rd edition of Walk for Health

By exchange4media News Service | Oct 04, 2014

The focus of the event will be to sustain and increase participation from families with the objective of encouraging them to walk together for their overall well-being. It aims to mobilise 15,000 families and 5,000 children to participate

Marketers not worried about delayed revalidation of IRS as long term trends prevail

By Abid Hasan | Jul 28, 2014

Marketers don't feel constrained by lack of fresh IRS data as long term trends & judgement prevail. However, some feel that new positions in the markets or new players, who were expecting recognition, would be impacted

No plans to bring m-commerce to India, says WeChat

By Abhinna Shreshtha | Mar 15, 2014

Tencent, the company behind WeChat, is in no hurry to introduce its business model, an extensive bouquet of m-commerce services, including online payment services, to India

Jury meets to deliberate on winners for Pitch Youth Marketing Awards 2013

By Rashi Bisaria | Dec 12, 2013

Categories such as "Best Disruptive Youth Brand" & "Usage of Unconventional Media for a Youth Brand" had some of the most exciting entries. Maximum entries received for "Best Digital Media Strategy for the Youth"

Dr Batra's launches magazine 'Homeopathy & You'

By Abid Hasan | Nov 01, 2013

The monthly publication will have a cover price of Rs 75 and an initial print run of 35,000 copies in 17 cities

Is it time to write an epitaph for SMS marketing?

By Saloni Surti | Jul 18, 2013

Not yet, feel industry experts, who say that the cleansing procedure by TRAI has helped marketers use SMS to target a niche audience in a more efficient manner

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