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Prime Time Awards:We believe in ads not words: Josy Paul on winning Prime Time Luminary of the Year

By exchange4media News Service | Jan 23, 2017

At the third edition of the exchange4media Prime Time Awards Josy Paul, Chairman & Chief Creative Officer at BBDO India, was honoured as Prime Time Luminary of the Year

Fadi Yaish is ADFEST Jury President, Outdoor Lotus and Press Lotus

By exchange4media News Service | Jan 21, 2017

The Executive Creative Director, Impact BBDO, Dubai says he is privileged to be part of the milestone event in its 20th year

Nike India, Madison India, Publicis India emerge big winners at Prime Time Awards'16

By exchange4media News Service | Jan 21, 2017

The fourth edition of the exchange4media Prime Time Awards concluded today with Nike India taking home the Advertiser of the Year award and Publicis India winning the Advertising Agency of the Year award. Meanwhile, Madison India won the Media Agency of the Year award for the second year running

Effie Awards 2017 names Nicole McMillan and Kitty Lun as Heads of Jury

By exchange4media News Service | Jan 19, 2017

The coveted awards celebrate ideas that work and honor marketing communications that have achieved the most significant results

APAC Effie Awards 2017 appoints Ashish Bhasin and Jean-Paul Burge as Heads of Jury

By exchange4media News Service | Jan 10, 2017

The remaining Heads of Jury and full jury will be announced soon

Rewind 2016: Advertising campaigns that broke social stereotypes

By Venkata Susmita Biswas | Jan 04, 2017

2016 saw many campaigns that dealt with social causes. Here are some that were the most popular

HP India appeals to audience with a humourous new campaign

By Priyanka Mehra | Dec 08, 2016

This campaign that has a humourous flavour to it is unlike the brand’s previous campaigns which have been functional and product feature-based

Publicis Media India appoints GroupM's Shan Jain as Practice Head - Business Transformation

By exchange4media News Service | Dec 08, 2016

Jain comes with more than twenty four years of rich and diverse experience across Media, Account Planning, Strategy and Account management and has worked with Mindshare, RK Swamy BBDO, The Media Edge, FCB Ulka, Lowe, McCann and Ogilvy

FCB Ulka appoints Keegan Pinto as Creative Head (West) and National Creative Director - Branded Content

By exchange4media News Service | Dec 07, 2016

In this role, Pinto will be responsible for enhancing the creative quotient and strengthening the creative capabilities for the agency and will be based out of Mumbai

Ariel's #sharetheload ad most watched in 2016 with 8.6 lakh shares

By exchange4media News Service | Dec 06, 2016

Video ad tech company Unruly has released a list of the most shared Indian ads of 2016. The rankings are a measure of the ad’s online buzz or virality, since they track the volume of active pass-on rather than the passive, paid metric of video viewership

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