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Ipca Laboratories appoints CreateID8 for brand strategy and design

By exchange4media News Service | Jun 29, 2017

Under the mandate, CreateID8 will redesign all their product packaging across product lines to standardize and align them with the recently laid Ministry of Health guidelines

Cannes Lions 2017: Some celebrated campaigns

By exchange4media News Service | Jun 27, 2017

Here are some Grand Prix-winning campaigns that the world raved about

Cannes Lions 2017: Still a long way to go in Digital; time to reflect Mobile, Creative Data no-show

By Venkata Susmita Biswas | Jun 27, 2017

India has not won a metal in the Mobile, Digital Craft, Creative Data categories since 2014

e4mSpotlight: Simplicity wins, say experts about India's award-winning campaigns at Cannes Lions 2017

By Venkata Susmita Biswas | Jun 27, 2017

Healthy Chalk Sticks, Afghan Immunity Charm, Adidas Odds, Roads That Honk, #GiveHer5 campaign and more won big for telling beautiful and simple stories while providing solutions

How we CANNED it!

By Srabana Lahiri | Jun 27, 2017

McCann Worldgroup’s Grand Prix, major wins by Ogilvy & Mather, Leo Burnett, BBDO India, Wieden & Kennedy and L&K Saatchi&Saatchi add up to India’s all-time best performance of 40 metals at Cannes. Technology meets social purpose to bring about change and add meaning to people’s lives

Cannes Lions 2017: 2 Golds, 2 Silvers & 3 Bronzes on Day 6 take India's metal tally to 39

By exchange4media News Service | Jun 24, 2017

India broke its 2013 record of 33 metals, making 2017 the country’s best performance to date

e4mrecap: The Week That Was

By exchange4media News Service | Jun 24, 2017

A recap of the most important stories that you may have missed this week

Skateboard Media announces new PR mandate wins

By exchange4media News Service | Jun 24, 2017

Skateboard Media has signed seven new clients, Amit Verma joins as Head of Operation & Client Servicing

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