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Eros International announces film production line-up for 2017-18

By exchange4media News Service | Jan 13, 2017

The pipeline includes more than 50 films across 8 languages and over 40 directors on board

Pulp Strategy secures digital mandate for Vrindavan Chandrodaya Mandir Trust

By exchange4media News Service | Jan 12, 2017

The mandate was awarded following a multi-agency pitch.

The Minimalist wins Bloomberg Quint’s social media mandate

By exchange4media News Service | Jan 12, 2017

As part of the mandate, The Minimalist’s responsibilities include Social Media and Digital Creative Services.

From advertising to entrepreneurship, a sneak-peek at upcoming agencies launched by ad veterans

By Sarmistha Neogy | Jan 11, 2017

The biggest news of 2016 in the advertising domain was when R. Balki stepped down from his position of Group Chairman of Mullen Lowe Lintas

iGenero bags the digital mandate of Anupam

By exchange4media News Service | Jan 11, 2017

In the last seven years, iGenero has had more than 200 clients across the globe

Traffic Jam Communications bags creative mandate for Bibs Creations

By exchange4media News Service | Jan 11, 2017

The agency will take care of the brand's creative duties across the Indian market

Madison BMB creates TVC for Vistaprint

By exchange4media News Service | Jan 07, 2017

The TVC shows how convenient it is for small and medium-sized businesses to print their visiting cards, apparel, stationery and merchandise

Shop CJ appoints MSLGROUP as PR consultant

By exchange4media News Service | Jan 06, 2017

The account was won following a multi-agency pitch

Panasonic launches digital campaign #LiveYourDreams

By exchange4media News Service | Dec 31, 2016

Brings an opportunity for millennials to fulfil their dreams of travelling the world

Rewind 2016: Increased ad spends & bang-on marketing strategies help Chinese handset makers gain market share

By Sarmistha Neogy | Dec 27, 2016

From getting celebrities as their brand ambassadors, associating with big ticket events & allocating huge marketing spends, Chinese handset manufacturers ruled the roost this year

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