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Publicis Media bags digital mandate for Uber in India

By Priyanka Mehra | Feb 22, 2017

The digital pitch was initiated in October last year

enba 2016: shortlist unveiled

By exchange4media News Service | Feb 21, 2017

The jury for enba 2016 was led by Star India’s Managing Director, Sanjay Gupta.

iCubesWire wins social, creative, and performance marketing mandate for Rentickle

By exchange4media News Service | Feb 15, 2017

iCubesWire will partner with Rentickle to drive traffic to, increase the company’s social base, boost reputation, and up visibility among the young, independent professionals

RK SWAMY BBDO bags marketing mandate for PN Rao

By exchange4media News Service | Feb 14, 2017

The agency's Bengaluru office will handle the mandate

Will metros be the new airports for OOH?

By exchange4media News Service | Feb 14, 2017

The latest union budget discussed a number of initiatives but one that should stand out from an OOH industry perspective is about metros being hailed as an emerging mode of transport .

Organic India goes all out with OOH campaign

By exchange4media News Service | Feb 11, 2017

With Milestone Brandcom’s hard-to-miss billboards across six metros the brand wants to promote ‘Healthy, Conscious Living’ with its wide range of products

Crosshairs Communication bags Ferrari India account

By exchange4media News Service | Feb 07, 2017

The Italian luxury sports car maker sealed the deal with Crosshairs Communication after evaluating several pitches from other reputed agencies

ZEE Middle East launches 106.2 big fm in the UAE

By exchange4media News Service | Feb 02, 2017

The launch marks ZEE’s international foray into the world of radio entertainment

India Today in its new avatar will deliver the same promise that we deliver to you in print or any other form: Ashish Bagga

By Ruhail Amin | Jan 27, 2017

As India Today revamps its print magazine to suit the demands of contemporary readership trends, we get a low down on this re-imagined format from Raj Chengappa, Group Editorial Director, India Today (Publishing) and Ashish Bagga, CEO, India Today Group

Parade, premieres and women ruled television this Republic day

By exchange4media News Service | Jan 27, 2017

As India celebrated its 68th Republic day yesterday, broadcasters had varied offerings lined up for viewers, from movie marathons to special shows revolving around eminent historical figures and also documentary films