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Mindshare, HUL, Vijay Shekhar Sharma win honours at Maddies 2016

By exchange4media News Service | Sep 30, 2016

A total of 37 metals were given away along with 3 Hall of Fame Awards. In all, 15 Gold metals were awarded, as exchange4media celebrated the best work done in mobile marketing in the latest edition of its annual mobile awards---The Maddies

Wallace Pharma assigns digital mandate to Rage Communications for VitBits

By exchange4media News Service | Sep 30, 2016

The chewable multivitamin jelly brand intends to partner with mothers to raise healthy children

Dixcy Scott launches 'Fully elastic, Fully fantastic' campaign featuring Salman Khan

By exchange4media News Service | Sep 28, 2016

This is the first campaign for Dixcy Scott after O&M won the account without a pitch process early this year

Mindshare,Tata Sky, Maxus lead Big Bang awards

By exchange4media News Service | Sep 27, 2016

The Ad Club Bangalore’s prestigious Big Bang Awards 2016 grand finale night celebrates Connected India

Tata Sky earmarks Rs 40 crore for big-scale festive campaign featuring Amitabh Bachchan

By Sarmistha Neogy | Sep 26, 2016

According to reports, the estimated spends to promote the campaign conceptualised by Ogilvy & Mather is around Rs 40 crore in the next 5-6 weeks

Crosshairs Communication bags PR duties for A+ Medi Art & India Today Mind Rocks Youth Summit 2016

By exchange4media News Service | Sep 24, 2016

Crosshairs Communication will be taking care of its PR and social media needs.

Instagram hits 500,000 advertisers

By exchange4media News Service | Sep 24, 2016

According to the press release, in just six months, the number of advertisers has more than doubled. And that includes a variety of businesses from around the world. In fact, the top five countries seeing advertiser adoption are the US, Brazil, UK, Australia and Canada

ColourCraft Studio bags multiple digital projects for AIESEC in India

By exchange4media News Service | Sep 23, 2016

The projects were won following a two month-long brainstorming session between CCS and AIESEC.

iProspect India bags seven new brands; fortifies talent and implements structural changes

By exchange4media News Service | Sep 23, 2016

In keeping with the expanding business, iProspect elevates Muddassar Memon to AVP- Creative & Social

Lodestar UM bags Tourism Australia account

By exchange4media News Service | Sep 23, 2016

Lodestar UM aims to create a dynamic digital, data and tech solution for Tourism Australia and increase footfalls from India and maximise visits

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