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Amazon to take Patanjali Ayurved overseas; nine international markets on radar

By exchange4media News Service | Nov 28, 2016

Patanjali Ayurved may soon cross border to international market with the help of ecommerce major Amazon who is looking to boost its product portfolio globally

Brands take a different route to cut through clutter by getting unusual brand ambassadors

By Sarmistha Neogy | Nov 07, 2016

We spoke to digital and branding experts to understand the pros and cons of using these unconventional faces to endorse brands

Here Come the Final Nominees for IPOY 2016

By exchange4media News Service | Nov 07, 2016

Here are the five nominees (two of them joint nominees) who have made it to the final round for the award

IMPACT Person Of The Year 2016: Here is the shortlist

By exchange4media News Service | Oct 12, 2016

A shortlist of 11 that will be brought down to a list of six nominees for the IMPACT Person of the Year 2016 award by November. Who will wear the crown at the gala award ceremony on December 7?

Patanjali ads yet again under ASCI scanner

By exchange4media News Service | Sep 21, 2016

In June 2016, ASCI upheld two ads, one for Patanjali juices and the other for Patanjali energy bar

Patanjali moves Mumbai High Court against ASCI

By exchange4media News Service | Sep 19, 2016

After declaring in July that Patanjali would take legal action against ASCI, it has now petitioned the Mumbai High Court

Patanjali's 'Swadeshi jeans' amuses Twitterati

By exchange4media News Service | Sep 13, 2016

The Group even expressed their interest to enter Pakistan and Afghanistan markets with its FMCG products

Journalists come out in support of AAP's Ashutosh after NCW notice

By exchange4media News Service | Sep 07, 2016

The National Commission for Women had issued a letter directing Ashutosh to appear before it in relation to a column written by him for NDTV

Patanjali aims for 100-200% growth over the next 5-10 years

By exchange4media News Service | Aug 26, 2016

Baba Ramdev-led Patanjali Ayurved is looking at 100-200 percent growth over the next 5-10 years with its network of 5000 pan India distributors, distribution system and supply chain

Catholic Community enraged by Patanjali's commercial, seek ban

By exchange4media News Service | Aug 18, 2016

Baba Ramdev's Patanjali Ayurved through its latest commercial angered the Catholic community in Mumbai who have written a letter to the President seeking a ban on it

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