Search Result : Ashish Bhasin News

WATConsult launches first ever digital ideation competition-'WAT's your Big Idea' for college students

By exchange4media News Service | Oct 21, 2016

WATConsult has partnered with more than 20 educational institutes, leading brands and brings on board 8 jury members

Will CPT be the way forward for TV media buying?

By exchange4media News Service | Oct 17, 2016

Broadcasters and media agencies share their opinion when Shashi Sinha, CEO, IPG Mediabrands India addressed the elephant in the room at The Advertising Club’s annual Media Review last week when he talked about the need of TV buying moving to CPT from CPRP

Dentsu to acquire Happy Creative; Agency will be rebranded to Happy mcgarrybowen

By exchange4media News Service | Oct 10, 2016

Joining the Dentsu Aegis leadership team in India is Happy’s co-founder and CEO Kartik Iyer, and co-founder and MD Praveen Das, who will both report to Ashish Bhasin, Chairman and CEO of Dentsu Aegis Network South Asia

Mobile Ad Spend Report unveiled at Maddies 2016; reveals 78% growth in mobile adex as 4G & smartphones grow

By Abhinn Shreshtha | Oct 03, 2016

Mobile ad spends are expected to reach Rs 1280 crore in 2016 and continue to grow in the range of 70-80 per cent into 2017 according to the 2016 Mobile Ad Spend report launched at this year's edition of exchange4media's annual mobile advertising awards - The Maddies

Neeraj Roy elected as President of IAA India Chapter

By exchange4media News Service | Sep 28, 2016

He succeeds Srinivasan K Swamy under whose stellar leadership IAA India grew by leaps and bounds

Dentsu Aegis Network now acquires, Perfect Relations Group in India

By exchange4media News Service | Sep 19, 2016

Perfect Relations Group’s presence spans across 19 offices and 50 cities in India with over 500 associates, offering a full suite of core PR services including corporate reputation management, brand and marketing communications, media management and crisis management

Ad spends in India to grow by 12% in 2016: CARAT report

By exchange4media News Service | Sep 09, 2016

Retaining its position as one of the fastest growing world economies with real GDP growth of 7.5 per cent in 2016, the positive advertising outlook for the Indian market is expected to continue in 2017, growing further by 13.9 per cent

DAN launches Data Sciences in India appoints Gautam Mehra as Chief Data Officer

By exchange4media News Service | Sep 07, 2016

Apart from driving efficiencies within the network, Mehra will help drive data driven solutions to solve complex problem of clients and will work with all the network companies to bring Data, Analytics and Technology together

E-commerce adex lags in H1'16 as sector sees consolidation

By Abhinn Shreshtha | Aug 23, 2016

With the end of the first half of 2016, e-commerce has significantly reduced its contribution to total ad spends. We spoke to a few media planners to get their thoughts on H1’2016 as well as their thoughts on the coming half

2015 was brilliant but 2016 is looking even better; we are on a high growth path: Ashish Bhasin, DAN

By Abhinn Shreshtha | Aug 12, 2016

The Dentsu Aegis Network (DAN) was awarded the Agency Network of the Year award at the second annual e4m Media ACE Awards. We caught up with DAN supremo Ashish Bhasin to get his thoughts on what has been a record breaking year for the network