Search Result : Amul News
 

BARC Week 32: Star Plus comes back to lead Hindi GEC urban market

By exchange4media News Service | Aug 19, 2017

Star Plus regained control over the urban market with 399 million impressions but none of its shows made it to the Top 5 programs

Guest Column: Words are now supplementary to visual imagery

By Snehasis Bose | Aug 14, 2017

Brand messages looking to have engaging conversations with the average 8-second attention span brain, being visually intelligent is not a choice but a critical necessity.

BARC Week 31: Colors leads urban market with three shows making to Top 5 programs in the same market

By exchange4media News Service | Aug 11, 2017

‘Fear Factor Khatron Ke Khiladi,’ ‘Shakti-Astitva Ke Ehsaas Ki’ and ‘Mahakali Ant Hi Aarambh Hai’ helped Colors dethroned Star Plus to lead the urban market

Orient Electric appoints Lodestar UM as Media AoR

By exchange4media News Service | Aug 01, 2017

The account will be handled out of Lodestar UM’s Delhi office

With 320% jump in sponsorship revenue, PKL season 5 hits a new high

By Ruhail Amin | Jul 28, 2017

PKL will now be India’s biggest sports league with geographical representation across 11 states, 12 franchises and 138 matches across 13 weeks. The investment of Rs 300 crore by Chinese handset maker VIVO is making things even better

Any dessert choice is a competitor for me: Chaitanya Rele, VP, Head of Marketing, Havmor Ice Cream

By Neeta Nair | Jul 24, 2017

Rele can't stress enough on the difference between frozen desserts and ice-cream..

Patanjali is among India's Most Influential Brands: Ipsos study

By exchange4media News Service | Jul 14, 2017

Home-grown brands Patanjali and Jio enter the top 10 ranked at fourth and ninth place, respectively, without being featured in the previous edition of the study

Pitch Top 50 Brands for 2017 announced

By exchange4media News Service | Jul 07, 2017

The list recognised brands across 10 categories: Social Contributors, Evergreens, Impactful Debuts, Disruptors, Digital Strategist, Resurgents, Master Connectors, Globetrotters, Bottom of the Pyramid and Gender Equitable

Pitch Top 50 Brands: Jury's decision is out

By exchange4media News Service | Jun 28, 2017

At the end of the comprehensive jury process, 150 of the 300 closely contested entries made it to the shortlist. The Top 50 Brands among them will be unveiled on July 6, 2017

Amul believes in the power of sports: R S Sodhi, MD, Amul, on sponsoring New Zealand team in upcoming ICC Champions Trophy

By Anurag Singh | May 22, 2017

R S Sodhi, Amul’s MD, talks about the brand’s various sponsorship deals and allegiance with sports

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