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Snapdeal comes third in the loss tally with Rs 2,960 crore for FY16, after Amazon and Flipkart

By exchange4media News Service | Jan 19, 2017

Snapdeal’s loss, has reportedly, more than doubled to Rs 2,960 crore in the year ending March 2016 from its Rs 1,328 crore for the year ending March 2015, according to numbers filed with the Registrar of Companies

Amazon stirs outrage again with Mahatma Gandhi flip flops

By exchange4media News Service | Jan 17, 2017

Days after global e-commerce major Amazon was forced to stop the sale of Indian flag doormats, flip-flops depicting the face of Mahatma Gandhi appeared on the site triggering fresh outrage on Sunday

Time spent in Social and Messaging apps in 2016 grew by an astounding 394% over 2015: Yahoo's Flurry Analytics mobile report

By exchange4media News Service | Jan 17, 2017

In previous years, all app categories grew in tandem, however, the story is different now with session and time-spent growth in some app categories occurring at the expense of others

FruitBowl bags Marimbula digital mandate

By exchange4media News Service | Jan 14, 2017

Will partner with gourmet syrup brand to deliver its short and long term objectives

Ecommerce players Amazon, Myntra and Snapdeal return to BARC’s top 10 brand list

By exchange4media News Service | Jan 13, 2017

BARC’s week 1 (December 30-January 6) saw ecommerce players Amazon, Myntra and Snapdeal return to the list of Top 10 Brands after Diwali. Meanwhile Reckitt Benckiser India's replaced FMCG company Patanjali Ayurved in the top 10 advertisers chart

Guest Column: 2016 brought the heterogeneous shopping habits of Indian consumers to the fore: Sumit Bedi, Indiamart Intermesh

By Sumit Bedi | Jan 13, 2017

Sumit Bedi lists top 5 trends of e-commerce in 2016 that will impact us this year too

As traffic & sales pick up, Snapdeal, Amazon, Flipkart and others ramp up ad spends

By Sarmistha Neogy | Jan 11, 2017

According to RedSeer Consulting, the sales by players in this category were higher in December versus November by nearly 20 per cent

Microsoft and ZIRCA expand partnership to accelerate Bing advertising growth in India

By exchange4media News Service | Jan 11, 2017

In addition to Display Ad Sales, ZIRCAwill also act as Bing’s sales partner for search advertising sales in India

Amazon Prime Video India becomes Xilam Animation's subscription partner

By exchange4media News Service | Jan 10, 2017

The multi-year content deal includesthe immensely popular ‘Oggy& the Cockroaches’, ‘Zig&Sharko’, and many more animated series.

Guest Column: 2016 was a game changer year for the film exhibition business: Rahul Puri, Mukta Arts

By Rahul Puri | Jan 07, 2017

Rahul Puri, MD, Mukta Arts, on demonetisation, curb on piracy, and big international digital entities Netflix and Amazon Prime Video making the film market more dynamic and fierce than ever before

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