iProspect releases 2018 Future Focus: The New Machine Rules

iProspect released their third annual 2018 Future Focus whitepaper geared to examine how machines and technology are impacting marketing and advertisi...

New Fox to draw upon powerful live news and sports businesses: Rupert Murdoch

New “Fox” to include Fox News, Fox Business, Fox Sports, Fox Broadcasting Company, Fox Television Stations Group, FS1 and FS2, Fox Deportes and Big Te...

Digital is a big catalyst for growth of regional press: Sanjay Gupta, CEO, Jagran Prakashan

According Sanjay Gupta, CEO of Jagran Prakashan, regional press is witnessing a new phase of growth which is helping Print stay its course in a world...

Ask The Doctor

Address your questions for ASK THE DOCTOR to interact@exchange4media.com or to sandeep@goyalmail.com

Co-branded marketing media spends for Hindi films Rs100 cr a year: ESP Properties Report

ESP Properties, the sports and entertainment programming specialist arm of GroupM, released the first edition of the entertainment marketing report, S...

Baba Ramdev, Patanjali great examples of disruptive differentiation: Industry experts on IPOY 2017

Baba Ramdev was recently named the Impact Person of The Year (IPOY) 2017 for causing unprecedented disruption in the FMCG industry in India with the l...

Forecast 2018: Digitally ahead agencies will thrive, legacy agencies will see the beginning of the end: Ashish Bhasin

As 2017 almost comes to a close, Ashish Bhasin of DAN crystal gazes at who will win and who will lose in 2018

The Big Debate on Condom Ads: Self-regulation vs Blanket Ban

The I&B Ministry has said that condom ads can now only be aired between 10pm and 6am, leading to a raging debate

If brands can’t differentiate, they can’t emerge: Baba Ramdev

Baba Ramdev brought his sharp wits for an interview with e4m where he promised to disrupt more markets and spoke about he the way he created a brand t...

Dainik Bhaskar Group event – “India’s growing equity culture” concludes successfully

Collaboration is key to expanding financial literacy and equity culture in ‘Unmetro’ regions

NewsCode has 350+ field reporters and 18k+ village level entrepreneurs: Apurv Swarup, Co-Founder

NewsCode, a hyper local online news platform was launched last night with a network of over 350 local reporters in Karnataka and Jharkhand. Apurv Swar...

“The turnover of Patanjali will increase to Rs 1 lakh crores in the coming three to five years”

Baba Ramdev gave an inspiring speech as he won the Impact Person of the Year award on December 11

Appier Demonstrates Efficacy of Artificial Intelligence in Fighting Ad Fraud

Real world study of Appier's network shows significant benefits of AI over traditional rule-based systems

BCCL’s Innovation Bus starts doing the rounds again

The Innovation Roadshow organised by BCCL across key creative and media agencies in the country, to ignite creative energy for print advertising, is h...

Impact Person Of The Year: Which Of These Predictions Will Come True Tonight?

Industry leaders play the guessing game, and tell us who according to them would win the IMPACT Person of the Year 2017 award

Adex takes a beating; industry hopes for revival in 2018

The industry grew by barely 10-11 per cent this year on account of demonetisation and GST

Times Network adds 20 new brands to prime time offerings across its news channels

Times Network renews contracts with all its primetime sponsors for all its news channels and adds 20 new brands to its kitty